Director - Internal Communications

SoundCloud empowers artists, tastemakers and fans to connect and share through music. Founded in 2007, SoundCloud is a creator-first platform helping artists build and grow their careers by providing them with the most advanced tools, services, and resources. With over 4x the music catalog of every other major streaming platform, spanning 40+ million artists across 190+ countries, SoundCloud is where emerging artists find their sound, hidden gems are discovered, and music culture is shaped in real time.
THIS IS A CONTRACT (12 MONTH) TO PERM POSITION BASED IN OUR NEW YORK CITY OFFICE.
SoundCloud is looking for a Director of Internal Communications to lead the strategy and execution of our global internal communications program. Based in New York, this role will partner with senior leadership and teams across the company to strengthen how SoundCloud informs, engages, and connects our global workforce.
A key priority for this role will be leading the successful migration and launch of SoundCloud’s next-generation intranet. You will serve as the communications and program lead for a large, cross-functional team spanning People & Culture, IT and Cybersecurity, Brand, Communications, Finance and SoundCloud’s Webflow owners. You will establish the project’s governance and roadmap, align stakeholders, oversee content strategy and migration, and drive employee adoption of the new platform.
This role is crucial to fostering a strong culture of collaboration, inclusion, and connectivity by ensuring employees have timely access to clear, useful, and engaging information.
If you are a strategic leader, skilled storyteller, and experienced change communicator who is passionate about creating a best-in-class employee experience, and you know how to bring complex, cross-functional programs from strategy through implementation, keep reading.
Key Responsibilities:
Develop and oversee a comprehensive internal communications strategy serving employees across SoundCloud’s global offices, including New York, Los Angeles, Berlin and London, setting the strategic direction in close partnership with the executive team
Lead SoundCloud’s intranet migration from planning through launch and adoption, including platform governance, stakeholder alignment, information architecture, content strategy, content auditing and migration, testing, training and ongoing optimization
Serve as the central program lead for a cross-functional intranet working group spanning People & Culture, IT, Brand, Finance and more, establishing clear roles, milestones, decision-making processes and accountability
Partner with technical and business stakeholders to ensure the new intranet meets employee needs while aligning with SoundCloud’s brand, security, privacy, accessibility and operational requirements
Partner with Chief of Staff to produce agenda, content, and coordination of speakers for internal events, including monthly company-wide All Hands
Counsel executives and senior leaders on communications that provide employees with clarity, context, and connection to SoundCloud’s business priorities
Identify and manage opportunities to elevate SoundCloud and its executives through relevant industry awards and recognition programs, including developing and submitting compelling nominations
Oversee SoundCloud’s internal editorial calendar, delivering timely communications related to company strategy, People initiatives, organizational change and workplace culture
Align internal messaging, employee experience and employer branding with SoundCloud’s mission, core behaviors and product positioning
Partner with the Talent Acquisition team to develop employer-branding strategies that position SoundCloud as a best-in-class employer and help attract a diverse pool of candidates on Linkedin, Glassdoor and beyond.
Manage and continually improve SoundCloud’s internal communications channels, including the intranet and employee newsletters, using engagement data and employee feedback to assess effectiveness
Partner with People and Workplace teams to develop communications strategies that increase engagement and enhance the employee experience
Collaborate with the DEI team and Diversity Resource Groups to promote initiatives and programming through messaging that fosters understanding, inclusion, and engagement across the organization
Monitor trends and emerging practices in internal communications, employee engagement, and workplace technology, providing guidance and new ideas to internal stakeholders
Experience and Background:
8+ years of internal communications experience within a global company or agency environment
Demonstrated experience leading a large-scale intranet implementation, migration or digital workplace transformation involving multiple business and technical functions
Strong program and project-management skills, including experience establishing governance, coordinating complex workstreams, managing competing priorities and holding stakeholders accountable to deadlines
Experience leading change-management and employee-adoption programs for new platforms, systems or ways of working
Ability to translate business, technical, security and employee-experience requirements into a clear strategy and executable plan
Excellent written and verbal communication skills, with the ability to communicate effectively across cultures, functions and levels of seniority
Experience developing and executing internal communications strategies within a global organization
Confidence working with and providing counsel, guidance and constructive feedback to senior executives