Customer Relationship Management Manager

Company Description Aplix provides comprehensive technology solutions, specializing in CCTV systems, computer sales and repair, networking services, and IT training. The company supports clients with both hardware and infrastructure needs, helping them maintain secure and efficient technology environments. Aplix combines technical expertise with customer-focused service to deliver practical, reliable solutions. Team members collaborate across service lines, creating opportunities to work on varied projects and build broad technical and customer relationship skills.
Role Description The Customer Relationship Management Manager is a full-time, hybrid role based in Odapada, with some flexibility for work from home. This role oversees the planning, implementation, and optimization of CRM strategies to strengthen customer relationships and support sales and service goals. Day-to-day responsibilities include analyzing customer data, managing market segmentation initiatives, and coordinating targeted campaigns to improve customer retention and satisfaction. The CRM Manager will collaborate closely with sales, marketing, and technical teams to ensure consistent communication, track customer interactions, and identify opportunities for upselling and cross-selling. The role also involves monitoring CRM system performance, preparing reports for leadership, and driving continuous improvement in customer engagement processes.
Qualifications
Strong analytical skills to interpret customer data, identify trends, and support data-driven decision-making.
Excellent communication skills to engage with customers and collaborate effectively with internal teams.
Experience in sales and market segmentation to design and execute targeted customer campaigns.
Proficiency in project management to lead CRM initiatives, coordinate stakeholders, and meet deadlines.
Hands-on experience with CRM software and basic understanding of IT or technology services is highly beneficial.
Bachelor’s degree in Business, Marketing, Information Systems, or a related field, or equivalent practical experience.
Ability to work in a hybrid environment, manage multiple priorities, and maintain a customer-centric approach.

Work arrangement
Hybrid