Chief Executive / Business Head – Consumer Beverage Brand

Location: Kolkata / Hybrid
Experience: 5–12 years
Compensation: Competitive and based on experience
We are looking for a highly capable and entrepreneurial professional to lead the growth of an emerging consumer beverage brand.
The ideal candidate should have senior leadership experience and a strong understanding of the FMCG, D2C, beverage or packaged consumer products industry. They should be comfortable managing strategy, manufacturing, distribution, sales, marketing, partnerships and day-to-day business execution.
Experience with canned, bottled, carbonated, functional or wellness beverages will be highly preferred.
Responsibilities:
Lead the overall business strategy and growth plan.
Develop and execute the brand’s launch and market-entry strategy.
Build distribution across Blinkit, Zepto, Swiggy Instamart, Amazon, Flipkart, the brand website, retail stores and other relevant channels.
Identify and manage manufacturers, co-packers, distributors, retailers and logistics partners.
Oversee pricing, margins, inventory, demand planning and sales performance.
Develop partnerships with quick-commerce platforms, modern trade, general trade and other distribution channels.
Lead marketing, customer acquisition, product launches and brand-building initiatives.
Understand consumer trends, category opportunities and competitor activity.
Build and manage internal teams, agencies and external partners.
Track revenue, costs, margins, cash flow and key business performance metrics.
Work closely with the founders on business decisions, investments and expansion plans.
Take complete ownership of execution and solve operational challenges independently.
Requirements:
Previous experience as a CEO, Business Head, General Manager, Founder’s Office professional or in a similar senior leadership position.
Experience in beverages, FMCG, D2C, e-commerce or packaged consumer products.
Understanding of canned, bottled, carbonated, functional or wellness beverage categories.
Strong experience in online distribution and marketplace operations.
Experience working with Blinkit, Zepto, Swiggy Instamart, Amazon, Flipkart or similar platforms.
Ability to manage manufacturers, co-packers, distributors, retailers and logistics partners.
Strong commercial understanding of pricing, margins, sales and distribution.
Excellent communication, leadership and negotiation skills.
Hands-on, practical and execution-oriented approach.
Ability to work closely with founders and take independent business decisions.

Work arrangement
Hybrid