area sales manager

About Company
Y Equipment Services Pvt Ltd is a leading provider of smart, safe, and efficient scaffolding solutions for construction and industrial projects across India. As an Area Sales Manager, you will drive B2B field sales, territory management, and key account management within the construction equipment and scaffolding verticals — playing a pivotal role in expanding our market footprint and delivering sustainable growth.
Key Responsibilities
Manage end-to-end sales activities and revenue performance for the assigned territory
Conduct regular field sales visits and proactively develop new business opportunities in the B2B segment
Identify and pursue new construction and industrial project leads across tier-2 and tier-3 markets
Manage a portfolio of 4–5 key accounts within the territory, ensuring high retention and upsell potential
Maintain a minimum of 10 new site or prospect visits per week to ensure robust pipeline generation
Drive new site onboarding, contract execution, and timely follow-up on collections
Build and sustain long-term relationships with decision-makers at contractor firms, EPCs, and project owners
Achieve quarterly and annual targets for revenue, new business acquisition, and receivables
Track and report on belt revenue (recurring revenue from repeat sites) and key account revenue separately for strategic insights
Maintain CRM data integrity, manage the sales pipeline, and submit detailed weekly activity and performance reports
Collaborate with internal teams (operations, logistics, finance) to ensure seamless delivery and customer satisfaction
Candidate Profile
5 to 9 years of proven experience in B2B field sales, preferably within construction equipment, scaffolding, or industrial solutions
Strong track record in hunting new business and converting prospects into revenue-generating accounts
Hands-on experience in territory management and managing a mix of new and existing accounts
Familiarity with construction site dynamics, safety protocols, and project timelines
Proven ability to handle complex commercial negotiations and close high-value deals
Excellent communication, presentation, and interpersonal skills
Willingness to travel extensively (70–80% on-road) within the assigned territory
Proficiency in CRM tools (e.g., Salesforce, Zoho) and digital reporting platforms
Pre-Hiring Requirements
Valid driving license and personal vehicle (as required for territory coverage)
Android smartphone (minimum Android 10) for CRM access, GPS tracking, and reporting
Personal Protective Equipment (PPE) compliant with site safety norms (hard hat, high-vis vest, safety shoes)
Employment Type
Full Time Permanent
This is an Individual Contributor role with no direct team management responsibility.
Benefits And Perks
[Add information regarding benefits and perks here — e.g., performance bonuses, medical insurance, travel allowance, mobile reimbursement, leave policy, etc.]
Skills: construction equipment,b2b,revenue,construction,android,sales

Work arrangement
No