Performance Marketer

We are looking for a data-driven Performance Marketer to lead and scale paid marketing efforts across Beruru, Oorjaa and The Purple Turtles. This is a hands-on role that sits at the intersection of strategy, execution and analytics, driving customer acquisition, revenue growth and brand visibility across three distinct premium lifestyle brands.
What you'll do:
● Plan, execute and optimise paid campaigns across Meta, Google, YouTube and other relevant digital platforms
● Own and manage performance marketing budgets, ensuring efficient allocation and maximum return on spend
● Monitor, analyse and report on campaign performance with a focus on ROAS, CPA, CTR, conversion rates and revenue
● Identify growth opportunities through A/B testing, audience experimentation and creative iterations
● Work closely with marketing and e-commerce team to develop compelling ad assets that convert
● Manage and optimise product feeds, landing pages and campaign structures for e-commerce performance
● Stay current with platform updates, algorithm changes and industry trends to keep campaigns ahead of the curve
What we're looking for:
● 2 to 5 years of hands-on experience in performance marketing or digital advertising
● Proven track record of managing and scaling Meta Ads and Google Ads campaigns
● Strong command of Meta Ads Manager, Google Ads, Google Analytics and similar tools
● Experience working with e-commerce brands, preferably in lifestyle, home decor, furniture or retail
● Comfortable working with data, able to read numbers, spot patterns and act on insights independently
● Highly organised, results-oriented and able to manage multiple brand campaigns simultaneously
Bangalore | On-site

Work arrangement
No