Digital Marketing Executive

Company Description Yunch Bite is a health-focused snacking brand on a mission to offer India wholesome, nutritious alternatives for everyday snack cravings. The company specializes in premium, delicious, and healthy products such as roasted makhana, fox nuts, and lotus seeds. Yunch Bite promotes mindful consumption and encourages customers to make better snacking choices without compromising on taste. Team members join a growing brand that values innovation in food, customer satisfaction, and a commitment to healthier lifestyles.
Role Description The Digital Marketing Executive role at Yunch Bite is a full-time, on-site position based in Gurugram. This role involves planning and executing digital marketing campaigns to promote healthy snack products and increase brand awareness. The Digital Marketing Executive will manage social media channels, create and publish web content, track campaign performance, and analyze web analytics to optimize marketing strategies. Daily responsibilities include coordinating with internal teams for creative assets, monitoring online engagement, responding to audience interactions, and identifying new digital opportunities to grow the brand.
Qualifications
Strong Marketing skills with experience in digital campaign planning and execution.
Excellent Communication abilities, including clear written and verbal communication for internal and external stakeholders.
Proficiency in Social Media Marketing, including content scheduling, community management, and platform-specific best practices.
Experience in Web Content Writing to create engaging, brand-aligned content for websites, blogs, and landing pages.
Ability to use Web Analytics tools to track performance, interpret data, and adjust strategies based on insights.
Familiarity with SEO principles, paid advertising (e.g., Google Ads, social ads), and basic design tools is beneficial.
Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
Capacity to work collaboratively on-site in Gurugram, with strong organizational skills and attention to detail.

Work arrangement
No