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Job description
Company Description
The Zydus Group is an innovative, global life-sciences company dedicated to empowering people to live healthier and more fulfilled lives. The company discovers, develops, manufactures, and markets a wide array of healthcare therapies. With a workforce of over 27,000 people worldwide, Zydus is driven by its mission to unlock new possibilities in life-sciences with a focus on quality healthcare solutions that make a difference. The Group aspires to transform lives through groundbreaking discoveries, continuously striving for excellence in the healthcare sector.
Role Description
This is a full-time on-site role for a Brand Manager, located in Ahmedabad. The Brand Manager will be responsible for developing and executing brand strategies, overseeing marketing campaigns, tracking and analyzing market trends, and ensuring consistent brand messaging across all channels for the Ophthalmology Pharma Portfolio. Day-to-day tasks will include conducting market research, collaborating with cross-functional teams, managing budgets, and monitoring brand performance to meet organizational goals.
Qualifications
Experience in brand strategy development and implementation
Strong understanding of marketing principles and market research techniques
Excellent project management and organizational skills
Ability to analyze market data and translate findings into actionable strategies
Proficiency in digital marketing and content creation
Ability to work collaboratively with cross-functional teams
Strong communication and presentation skills
Bachelor's degree in Pharma & MBA or related advanced degree is a plus
Experience in the pharmaceutical or healthcare industry is a plus
Work arrangement
No
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