Live opening · Posted 2 days ago
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About the role
Description supplied by the original job listing.
About Cura
Cura is a travel concierge that plans, books and looks after your trips over WhatsApp. You tell it where you are going. It builds the trip, books it, and handles it when something breaks at 2am in Bangkok.
The role
You will own SEO, answer engine optimization, content strategy and social media as one connected system. If you have worked in travel, you already know why this is harder than it sounds. Search behavior for travel is seasonal, destination-specific and increasingly happening inside ChatGPT and Perplexity rather than Google. You are being hired to win in both worlds at once.
What you will own
SEO from zero. joincura.club has no domain authority yet. You set up Search Console, run keyword research per destination, and turn our existing destination content into pages that actually rank
Answer engine visibility. How Cura shows up when someone asks ChatGPT or Perplexity for travel advice. This is not classic SEO and most agencies do not know how to do it yet. You will
Content strategy end to end. Not just a calendar. What we publish, why, and how it connects to the product someone eventually opens on WhatsApp
Social media across LinkedIn and Instagram. Founder-led content, member stories, the destination content we already produce for the product repurposed for the feed
Retention as a growth lever. Bringing back members who signed up, chatted once and left is as much your job as bringing in new ones
What we are looking for
3 to 6 years in growth, performance marketing or content, with real ownership of SEO and content strategy somewhere in that time
Travel domain experience is a strong plus. You understand booking seasonality, destination search intent and why a generic travel blog post does not convert
You have shipped SEO from a low-authority domain before, not just managed an already-ranking site
You are comfortable being hands-on with AEO/GEO, a discipline that is genuinely new, and you are curious rather than defensive about that
You can write, because most of what you ship is words, not slide decks about words
Work arrangement
No
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