Digital Marketing Executive

Position: Digital Marketing Executive
Location: Remote
Employment Type: Full-Time
Department: Marketing & Communications
Key Responsibilities
Social Media Management: Manage the school's Facebook, Instagram, and other social media accounts.
Content Creation: Create engaging posts, reels, banners, promotional videos, and admission campaigns.
Admission Marketing: Develop and execute digital campaigns to increase student enquiries and admissions.
Paid Advertising: Plan and manage Meta Ads and Google Ads within the approved budget.
Photography & Videography: Capture school activities, classroom moments, events, and celebrations.
Community Engagement: Respond to online enquiries, comments, and messages professionally.
Performance Analysis: Monitor campaign results, engagement, reach, leads, and admission enquiries.
Brand Development: Maintain consistent school branding, messaging, and visual identity.
Eligibility & Requirements
Graduate in Digital Marketing, Marketing, Mass Communication, or a related field (preferred).
1–2 years of experience in digital marketing preferred; freshers with strong practical skills may also apply.
Knowledge of Facebook, Instagram, Meta Business Suite, and Google Ads.
Skills in Canva, graphic design, video editing, and content writing.
Good communication skills in English and Bengali.
Ability to work independently and meet deadlines.
Willingness to work on-site and cover school events when required.
What We Offer
Opportunity to take ownership of the school's digital presence.
Creative freedom to develop marketing campaigns.
Professional growth and practical experience in education marketing.
Salary: Negotiable, based on skills and experience.

Work arrangement
Yes