Lead Generation Specialist

Company Description Maldav is a growing organization focused on helping businesses connect with qualified prospects and expand their customer base. The company emphasizes data-driven approaches to outreach and customer acquisition, using modern tools and methods to identify new market opportunities. Team members collaborate remotely and rely on clear communication and measurable results to drive success. Maldav values initiative, accountability, and continuous improvement, offering opportunities to develop skills in sales, marketing, and business development.
Role Description This is a full-time remote role for a Lead Generation Specialist. The Lead Generation Specialist will identify and qualify new leads using online research, databases, social platforms, and other prospecting tools. The role involves maintaining lead lists, updating CRM records, and preparing summaries or reports for the sales team. The specialist will coordinate with sales and marketing colleagues to support outbound campaigns, schedule introductory meetings, and follow up with prospects. Daily activities include researching target markets, refining lead criteria, and communicating with potential clients through email, messaging, and occasional calls to move them into the sales pipeline.
Qualifications
Candidates should possess skills in New Leads and Lead Generation to identify, qualify, and nurture potential prospects.
Candidates should possess strong Communication and Sales skills to engage prospects, present value propositions, and support closing opportunities.
Candidates should possess solid Research skills to investigate target markets, find decision-makers, and validate lead information.
Candidates should be proficient with CRM or lead management tools and basic productivity software (e.g., spreadsheets, documentation tools).
Candidates should demonstrate attention to detail, ability to work independently in a remote environment, and strong organizational and time management skills.
Prior experience in lead generation, sales development, or business development is beneficial, as is familiarity with digital outreach channels such as email campaigns and social media.

Work arrangement
Yes