VP of Marketing

Company Description Internet And Technology News Wire is a leading digital media platform focused on timely, accurate, and insightful coverage of the global technology landscape. The platform connects business leaders, investors, entrepreneurs, technology professionals, and innovators with the latest developments shaping the digital economy. Its coverage includes emerging technologies, artificial intelligence, cybersecurity, cloud computing, software, telecommunications, digital transformation, startups, enterprise technology, consumer electronics, and internet trends. Through in-depth news, expert analysis, industry reports, and thought leadership content, the organization provides data-driven journalism and actionable insights that help audiences make informed business and technology decisions.
Role Description The VP of Marketing is a full-time, remote leadership role responsible for driving the global marketing strategy for Internet And Technology News Wire. This role oversees brand positioning, integrated marketing campaigns, audience growth initiatives, and the alignment of marketing activities with business objectives. Day-to-day responsibilities include leading market planning and segmentation, guiding market research to inform strategy, managing the marketing team, and collaborating with editorial, sales, and product teams to create cohesive go-to-market plans. The VP of Marketing will develop and optimize digital marketing programs, oversee public relations and media outreach, manage the marketing budget, and track performance metrics to improve campaign effectiveness and ROI. This position also involves building strategic partnerships, ensuring consistent brand messaging across channels, and championing data-driven decision-making within the marketing function.
Qualifications
Demonstrated expertise in Marketing and Marketing Management, with experience leading comprehensive, multi-channel marketing strategies.
Strong skills in Market Planning and Market Research to define target audiences, assess opportunities, and guide data-informed decision-making.
Experience managing Public Relations, including media relations, thought leadership programs, and reputation management.
Proven leadership experience managing cross-functional marketing teams and collaborating with executive stakeholders.
Background in digital media, technology, or B2B information services is highly beneficial.
Ability to interpret analytics, set measurable goals, and optimize campaigns for audience growth and revenue impact.
Excellent strategic thinking, communication, and presentation skills, with a focus on inclusive and collaborative leadership.
Bachelor’s degree in Marketing, Business, Communications, or a related field; advanced degree or equivalent experience is a plus.

Work arrangement
Yes