Category Leader - Wearables & Supplements

Location: Hyderabad, India
Experience: 8-10 years
Work Mode: On-site / Hyderabad preferred
Function: Business, Category, Growth & Commercial
About 150
150 is building the future of preventive healthcare in India. We combine diagnostics, human biology, preventive medicine, AI-led health intelligence and a premium member experience to help people understand their health and improve how they live.
We’re now building a new category at the intersection of longevity, wearables, supplements and technology, and we’re looking for someone to own it end-to-end.
Role
We’re looking for a Category Leader to build and scale our wearables and supplements business end-to-end. The foundations are already in place — supply chain, licenses, warehousing, imported hardware, sensors, product and software. Your role will be to turn this into a strong brand and scalable business.
You’ll own GTM, distribution, brand, revenue and growth, working closely with the founder and science/product teams.
What You'll Own
Build the category strategy, positioning, pricing and portfolio.
Develop and execute GTM across D2C, retail, partnerships and other channels.
Build distribution and strategic partnerships across consumer, healthcare, fitness and corporate channels.
Own revenue, margins, budgets and commercial performance.
Translate product and scientific capabilities into strong consumer propositions.
Use customer and market insights to drive growth and product decisions.
Build the team and operating structure needed to scale the business.
What We're Looking For
8–10 years of experience in consumer, wearables, supplements, health & wellness, FMCG, D2C or adjacent categories.
Experience building or scaling a brand, category or business.
Strong understanding of GTM, distribution, consumer behaviour and commercial economics.
Commercially sharp, hands-on and comfortable owning outcomes.
Strong communication, negotiation and stakeholder-management skills.
Comfortable working in an early-stage environment with ambiguity and high ownership.
Interest in health, longevity, fitness, science or technology is a plus.
You'll Do Well Here If
You like building rather than maintaining.
You can take an ambiguous problem and turn it into an executable plan.
You enjoy being close to the details.
You take ownership without waiting for instructions.
You can move between a strategic discussion and execution without needing layers of management.
You are comfortable being measured by outcomes, not activity.
You want to build something that doesn't already have a playbook.
Why 150?
Work directly with the founder and a small, high-ownership team.
Significant autonomy and decision-making responsibility.
Build a new category from the ground up.
Competitive cash compensation and meaningful equity.
Work alongside a team of doctors, scientists, product and technology leaders.
Get deep exposure to longevity, preventive healthcare, human biology and AI.
Hyderabad-based role with close collaboration with our science team.
If building a category from scratch excites you more than running an established one, we'd love to hear from you.

Work arrangement
No