Media Buyer — Pay-Per-Call & Search Arbitrage (Google)

₹10–30 LPA · Gurugram (onsite) · US-hours shift (night) · Adstia Agency Pvt Ltd
We buy traffic on Google and sell inbound phone calls — US insurance and home services — through our own Ringba setup and network relationships. We run our own offers with our own budgets. If RPC, EPC, payout caps, and tier routing are everyday words for you, this role will feel like home.
The role: run 5–6 Google Ads accounts (Search, Performance Max, Demand Gen) where the goal is clear — keep cost per call below revenue per call, and keep call quality strong enough to hold the best-paying lines. You'll own the accounts end to end: structure, bidding, negative keywords, landing pages, and conversion tracking.
Why this role stands out:
No clients and no approval chains — you run our owned accounts with real authority; find the insight, ship the change the same day
Work directly with the founder, who buys media himself — decisions happen in hours, not meetings
Strong tooling: Ringba call routing, duration-based conversion tiers, offline conversion imports, and AI-assisted analysis built in-house
Pay matched to proof: base starts at ₹10 LPA with the top of the band for demonstrated results, plus a performance component that grows with the revenue per call you produce
What we're looking for:
Experience buying traffic where you owned the outcome — pay-per-call, CPL/CPS offers, search arbitrage, or lead generation — with hands-on Google Ads work (Meta or native experience on top is a plus)
Working knowledge of Performance Max and Demand Gen, or the Google Ads depth to master them quickly
The ability to open a call log or search terms report and find the problem yourself
Comfort talking through the numbers you've run — spend levels, payouts, and margins
A note before you apply: this is a hands-on media buying role — building and running campaigns yourself and owning their results. It's different from campaign support, policy, or account management roles, so it's the right fit only if you've personally managed campaigns and their performance.

Work arrangement
No