Human Resources Manager

HR Manager
Pokra | New Delhi | Full-time | On-site
₹25,000 to ₹30,000 per month
About Pokra
Pokra (pokra.ai) is an SEO and AI-search visibility SaaS built for Indian Shopify stores. As shoppers move from Google to ChatGPT, Copilot and Google AI Mode, brands need to show up inside AI answers, not just on page one. Pokra helps D2C brands get found there and see which of their SEO and AI-search efforts actually drive revenue. We launched in August 2026 and are now scaling the sales and content teams.
Pokra is run by a founder who also operates BigCreator (bigcreator.in), an AI copilot for content creators, and @shivamnanda.ai, an AI-focused content brand with a large Indian audience across Instagram and YouTube. This role supports hiring and people operations across all three.
About the role
We are hiring our first HR person, and the role is hands-on from day one. You will own hiring end to end, set up basic people processes, and run performance reviews once the team is in place. The founder has limited bandwidth for recruitment, so you will be trusted to run the pipeline independently and bring shortlisted candidates for final interviews.
Your first mandate is to hire:
Cold callers and Business Development Associates for Pokra
A Social Media Manager / Content Strategist for @shivamnanda.ai and BigCreator ad scripts
After that, you will build the systems that keep a small, fast-moving team running well.
What you will do
Own the full recruitment cycle: write JDs, post on LinkedIn, Naukri, Internshala and other channels, screen resumes, run first-round calls, and coordinate final interviews
Build a repeatable hiring pipeline for sales and content roles, including candidate trackers and interview scorecards
Use AI tools (ChatGPT, Claude, Gemini or similar) to create assignments, screening tests and onboarding material for new joinees
Draft offer letters, onboarding documents and basic HR policies
Set up and run monthly performance reviews with clear KPIs for each role
Handle attendance, leave, payroll coordination and day-to-day employee queries
Keep the founder updated with a weekly hiring and team-health summary
What we are looking for
2+ years of HR experience at a company where you actively participated in hiring, not just admin
Have personally sourced, screened and closed candidates for sales, operations or marketing roles
Experience running or supporting employee performance reviews
Comfortable using AI tools in daily work and able to use them to build assignments and process documents quickly
Familiar with Indian hiring platforms and basic labour compliance
Organised, self-driven, and comfortable working directly with a founder with minimal supervision
Strong written and spoken English and Hindi
Good to have
Experience at an early-stage startup, agency or D2C brand
Exposure to hiring for cold-calling or telesales teams
Basic understanding of social media and content roles
What you get
₹25,000 to ₹30,000 per month based on experience
First HR hire, with full ownership of how people operations are built here
Direct exposure to a founder building three products with AI at the core
Growth into a Head of People role as the team scales

Work arrangement
No