Business Development Representative

Who are we?
UPPER helps companies across Europe access exceptional product and technology talent, on demand. We combine a curated network of vetted professionals with AI-enabled sourcing and assessment to help companies hire permanent employees, freelancers and specialist teams faster and with greater confidence.
The role
We’re looking for a Business Development Representative to generate and qualify new business opportunities for UPPER. This is not a traditional BDR role built around manually researching lists and sending repetitive outreach. We’ve already built much of the prospecting, enrichment and outreach infrastructure that traditional sales teams spend hours operating manually.
Your job is to use that leverage intelligently: identify the right opportunities, build and optimise outbound campaigns, turn signals into conversations and convert those conversations into qualified commercial opportunities. You’ll work across the full front end of our new-business funnel, from targeting and messaging through to outreach, qualification and handover.
Responsibilities:
Your goal is simple: consistently create qualified new-business opportunities for UPPER. You will work closely with our Pipeline Generation and Accounts/Fulfilment teams and jointly use our in-house AI GTM engine to:
You will:
Identify the right companies, decision-makers and hiring signals to target across Europe.
Build and optimise outbound campaigns across email, LinkedIn, cold calling and other channels.
Write messaging that gets responses and continuously improve it through testing and performance data.
Use our AI-enabled GTM infrastructure to research, enrich, prioritise and engage target accounts at scale.
Turn automated outreach into real conversations through personalised follow-ups and direct outreach.
Confidently engage senior decision-makers, including CTOs, Engineering leaders, founders and Heads of Talent.
Qualify prospects by understanding their hiring needs, challenges, urgency, buying context and potential fit with UPPER.
Identify whether permanent hiring, freelance talent or specialist teams are the right solution for the customer.
Generate opportunities through outbound campaigns, events, networking and other creative approaches.
Provide a clear, high-quality handover once a genuine commercial opportunity has been identified.
Who we're looking for:
We’re looking for someone commercially minded who enjoys the challenge of turning cold accounts into real conversations. You should be comfortable combining sales execution with experimentation, campaign building and modern GTM technology.
Ideally, you'll bring:
Experience in B2B business development, outbound sales or another commercially focused B2B environment.
A track record of prospecting and creating conversations with senior decision-makers.
Strong written communication and the ability to create concise, relevant outbound messaging.
Confidence speaking with prospects directly, including through cold calling.
Experience building and improving outbound campaigns rather than simply executing predefined sequences.
Strong commercial judgement and the ability to distinguish curiosity from a genuine business opportunity.
Comfort working with automation, AI, data and modern sales technology.
A high level of ownership, resilience and an experimental mindset: test, measure, learn and improve.
Full professional proficiency in English.
Big plus
Experience selling recruitment, staffing, technology services, consulting or SaaS.
Understanding of software engineering, product development and technology organisations.
Experience with outbound automation, enrichment, sequencing and sales intelligence platforms.
Experience generating business through conferences and industry events.
German language skills.
What we offer
Attractive base salary plus performance-based commission.
A sophisticated outbound infrastructure already in place — you won’t be starting with an empty CRM and a spreadsheet.
Access to AI and automation tools that remove much of the repetitive work traditionally associated with BDR roles.
The freedom to experiment with targeting, messaging, campaigns, channels and new approaches.
Direct conversations with founders, CTOs, Engineering leaders and senior Talent and HR executives across Europe.
The opportunity to directly influence how UPPER builds and evolves its GTM and pipeline-generation engine.
A highly entrepreneurial environment where good ideas can be tested quickly.
A remote-enabled culture with flexibility around where you work.
Regular team and company events.
We’re not looking for someone to simply operate outbound tools. We’re looking for someone who can use technology intelligently to create conversations, uncover real hiring needs, qualify strong commercial opportunities and consistently bring new business into UPPER.

Work arrangement
Yes