Social Media Executive (Fashion Background)

Company Description Crepdog Crew is a fashion-forward destination that curates the most sought-after sneakers, international hype labels, and hand-picked streetwear brands. The company brings together premium footwear, apparel, and accessories to serve a growing community of streetwear and sneaker enthusiasts. In addition to products, Crepdog Crew offers specialized cleaning solutions and care items tailored for high-end sneakers. The brand focuses on trend-driven collections, authenticity, and a distinctive shopping experience for fashion-conscious customers. Team members join a creative environment where global street style and local culture intersect.
Role Description The Social Media Executive (Fashion Background) is a full-time, on-site role based in Saket. This role involves planning and executing daily social media content across platforms, including creating posts, stories, short videos, and captions that reflect the brand’s fashion-forward identity. The Social Media Executive will manage the content calendar, coordinate product features and launches, and collaborate with the creative and merchandising teams to highlight key sneaker and streetwear drops. Responsibilities include monitoring engagement, responding to community interactions, analyzing performance metrics, and suggesting improvements to increase reach and conversions. The role may also involve supporting influencer collaborations, covering in-store events, and staying updated on fashion and streetwear trends to inform content and campaigns.
Working Days : Monday - Saturday
Working Hours: 11am-8pm
Qualifications
Strong skills in Social Media Marketing and Digital Marketing, with experience using major social platforms and basic analytics tools.
Proficiency in Social Media Content Creation, including writing engaging captions and ideating visual concepts for fashion-focused content.
Foundational knowledge of Marketing principles, especially brand positioning and audience targeting in the fashion or lifestyle segment.
Excellent Communication skills, with the ability to collaborate cross-functionally and interact effectively with online communities and partners.
Demonstrated interest or background in fashion, streetwear, or sneaker culture; prior experience in a fashion or retail brand is an advantage.
Basic familiarity with design or content tools (e.g., Canva, Adobe Creative Suite, or mobile editing apps) is preferred.
Ability to work on-site in Saket, manage multiple tasks in a fast-paced environment, and meet deadlines consistently.
Bachelor’s degree in Marketing, Communications, Fashion, or a related field, or equivalent relevant experience.

Work arrangement
No