Senior Executive - Product Management

Role Summary
Responsible for supporting Product Management activities for the Projects Business, including product and SKU management, product collaterals, technical documentation, samples/sample kits, product code creation, project specification support, NPD coordination and market/competitor information.
The role will work closely with Projects Sales, R&D, Manufacturing, Quality, Supply Chain, Marketing and other internal teams to ensure timely availability of product information, samples and technical-commercial support required for projects.
Key Roles & Responsibilities
1. Product & SKU Management
Maintain and update the assigned product/SKU portfolio, including specifications, sizes, variants, packaging and application details.
Coordinate creation, extension, modification and discontinuation of product/SKU codes in internal systems.
Maintain product master data and ensure accuracy of descriptions, specifications and other product information.
Periodically review SKU performance and support SKU rationalisation based on sales, project requirements, duplication, slow-moving SKUs and future relevance.
Coordinate implementation of approved product/SKU changes with relevant functions.
Maintain trackers for new products, product modifications and SKU rationalisation actions.
2. Product Collaterals & Technical Documentation
Coordinate development and periodic updating of:
Product catalogues
Technical manuals and data sheets
Product specification sheets
Product brochures/leaflets
Installation Manuals
Product comparison sheets
Certifications and compliance documents
Coordinate with technical, marketing and external agencies for content, layouts, corrections and finalisation.
Ensure product information across catalogues, technical documents, presentations and digital platforms remains accurate and consistent.
Maintain organised and updated repositories of product collaterals and technical documents.
3. Projects & Specification Support
Support Product Management and Projects Sales with product information required for project specifications, approvals and technical submittals.
Prepare product comparison statements, specification compliance sheets and supporting technical documents.
Maintain trackers for important project specifications, approvals and product-related requirements.
Assist in analysing the project pipeline to identify product requirements, range gaps and opportunities requiring Product Management support.
Coordinate responses to product-related queries received from Projects Sales, consultants and customers.
Follow up internally for drawings, certificates, test reports and other documents required for project submissions.
4. Samples & Sample Kit Management
Coordinate product samples, display samples and sample kits required by Projects Sales and Product Management.
Coordinate sample development, labelling, packaging and dispatch with relevant teams.
Ensure new or modified products are appropriately incorporated into relevant sample kits.
5. Product Presentations & Training Support
Prepare and update product presentations, technical presentations and training material for internal and external stakeholders.
Develop product feature-benefit, application, comparison and value proposition content under guidance of the DGM.
Support/conduct basic product training for Projects Sales and other customer-facing teams.
Prepare supporting material for consultant/customer meetings, technical seminars, exhibitions and product demonstrations.
Maintain a central library of current presentations and product communication material.
6. NPD & Product Improvement Coordination
Support the DGM in identifying new products and product improvement opportunities arising from project/customer requirements.
Coordinate assigned activities for NPD, range extension and product modification projects.
Follow up with R&D, Manufacturing, Quality, Procurement and Supply Chain on samples, trials, costing, testing and timelines.
Maintain NPD/project trackers and highlight delays or dependencies.
Coordinate pilot samples/field trials and consolidate feedback from Sales and customers.
Support launch readiness through availability of product codes, samples, technical documents, presentations and other required collaterals.
7. Market & Competitor Information
Collect information on competitor products, specifications, pricing, certifications and new product introductions.
Prepare and periodically update competitor benchmarking and product comparison sheets.
Participate in market/customer visits along with Projects Sales/Product Management to understand product and application requirements.
Capture feedback on product gaps, customer requirements and competitor products.
Support the DGM with information required for product reviews, NPD discussions and management presentations.
Support to DGM - Product Management
The Senior Executive will assist the DGM in:
Product and SKU portfolio reviews
SKU rationalisation analysis
Project pipeline/product opportunity reviews
Product gap and competitor analysis
NPD and product improvement projects
Preparation of product/business review presentations
Product costing and pricing-related data preparation
Consultant/customer presentation material
Product launch coordination
Cross-functional follow-up and action tracking
Periodic MIS and management reports
Candidate Profile
Education & Experience
Minimum 3 years of relevant experience in Product Management, Product Marketing, Technical Marketing, Projects Business or related roles.
Engineering qualification preferred; MBA/Postgraduate qualification desirable.
Exposure to plumbing, sanitary, drainage, piping systems, building materials or other technical/project-oriented products preferred.
Key Competencies
Good technical and product understanding
Product/SKU data management and documentation
Basic understanding of project specifications and technical submittals
Strong coordination and follow-up skills
Analytical and detail-oriented approach
Good working knowledge of Excel and PowerPoint
Ability to prepare professional product presentations and documentation
Good written and verbal communication
Ability to coordinate across Sales, R&D, Manufacturing, Quality and Marketing
Ownership, accuracy and timely execution
Languages: Fluent in English.