V100- Marketing Operations Specialist

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Job Description:
Join Job Duck as a Marketing Operations Specialist and play a vital role in maintaining the operational excellence behind a high-performing legal marketing department.
This position is responsible for ensuring marketing data accuracy, maintaining a strong and consistent local online presence, supporting website and CRM operations, managing directory profiles, and overseeing performance tracking initiatives that help marketing leaders make informed decisions. This is a highly structured, process driven role designed for someone who enjoys working with systems, checklists, and detailed workflows. The ideal candidate takes pride in accuracy, consistency, and organization, and finds satisfaction in keeping marketing assets, data, and reporting reliable and up to date. Success in this role is measured by precision, turnaround time, accountability, and the ability to execute recurring processes with a high degree of accuracy.
• Monthly compensation range: 1800 USD to 2150 USD
Responsibilities include, but are not limited to:
Distribute and track quarterly attorney profile review checklists
Submit eligible Google LSA disputes within required timelines
Monitor dispute performance metrics and coverage levels
Document citations, competitor visibility, screenshots, and supporting evidence
Conduct database hygiene reviews, including duplicate management and field completion audits
Validate UTM parameters, campaign tracking links, forms, and routing functionality
Organize and maintain HubSpot templates, email sequences, and sales resources
Track marketing and business development projects, tasks, deadlines, and follow ups
Prepare weekly status reports for the Marketing Manager
Document meeting notes, action items, and project updates
Maintain team calendars and assign tasks through Asana
Execute email marketing deployments, audience segmentation, and list hygiene activities
Execute monthly AI search visibility and citation testing across ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews
Deliver monthly AI visibility reports to marketing leadership
Perform weekly HubSpot record audits and data quality reviews
Maintain SOPs, documentation libraries, process guides, and internal FAQs within Trainual
Support the Vancouver office digital presence launch, including citation management, location page implementation, phone tracking, photography updates, and review generation processes
Format and publish blog posts and website pages in WordPress and HubSpot
Maintain content inventories, publication logs, refresh schedules, URLs, keywords, and update records
Maintain attorney biography and CV libraries
Assist attorneys with creating, updating, and optimizing professional directory profiles
Manage submissions to legal and professional directories
Review Google Local Services Ads leads daily
Investigate and correct lead source attribution issues within marketing-owned fields
Verify referral source tagging and data consistency
Coordinate shipping, mailings, marketing materials, and event logistics
Support reporting initiatives and marketing performance tracking
Add images, audio files, metadata, schema markup, titles, descriptions, and tags before publication
Validate SEO elements, tracking links, and website functionality before content goes live
Ensure complete NAP consistency across all directory listings and citations
Monitor reviews daily and manage responses according to established approval procedures
Track attorney profile performance and directory visibility trends
Monitor attorney recognitions, speaking engagements, awards, and media mentions
Prepare LinkedIn profile update briefs and maintain completion records
Maintain secure credential management procedures and profile change logs
Maintain dispute records, tracking logs, resolutions, and reimbursement documentation
Reconcile dispute credits against monthly Google Ads statements
Update attorney and employee biographies when credentials or information change
Organize and maintain marketing asset libraries, including logos, creative files, photography, videos, and brand resources
Publish prewritten content across social media channels and monitor engagement activity
Maintain business profiles across Google, Yelp, Bing, Apple, BBB, chamber directories, and legal directories
Manage and maintain Google Business Profiles for Seattle, Tacoma, Olympia, and Vancouver offices
Conduct monthly audits of all firm and attorney profiles to ensure accuracy and consistency
Test profile links and phone numbers to verify proper functionality and routing
Maintain Rainmaker compliance trackers, documentation, deadlines, and profile status records
Requirements:
• Experience working in marketing operations, digital marketing support, CRM administration, or marketing coordination preferred
•Comfortable perfoming data audits, quality control reviews and reporting tasks.
• Experience publishing and managing website content
• Experience with data validation, reporting, and process tracking is a must
• Ability to follow SOPs, manage recurring processes, and maintain exceptional accuracy
• Experience supporting local SEO, online directory management, and profile maintenance is preferred
• Familiarity with legal, professional services, or multi location business marketing environments is a plus
• Comfortable working independently while managing multiple priorities and deadlines
• Strong written and verbal English communication skills required
• Ability to maintain confidential information and follow established workflows
• Strong organizational and documentation skills
• Comfortable reviewing data and identifying inconsistencies
• Required Software and Tools: HubSpot, WordPress or similar CMS platforms, Microsoft Excel, Google Sheets, ChatGPT, Claude, or similar AI tools, Google Business Profile, Asana, Trainual, BrightLocal or similar citation management platform, CallRail, Google Local Services Ads Platform, Google Workspace
Required Skills and traits
• Detail-oriented
• Highly organized
• Process-driven
• Analytical mindset
• Strong problem-solving abilities
• Excellent written communication skills
• Time management
• Data accuracy and validation
• Marketing operations
• CRM administration
• Website content publishing
• Local SEO support
• Directory and citation management
• Digital asset organization
• Process documentation
• Reporting and record keeping
• Quality assurance
• HubSpot proficiency
• WordPress proficiency
• Spreadsheet management
• AI tool proficiency
• Self-motivated
• Accountability
• Adaptability
• Follow-through
• Ability to learn new technologies quickly
• Collaboration and teamwork
• Professional judgment
• Ability to work with minimal supervision
Work Shift:
8:30 AM - 5:30 PM [PST][PDT] (United States of America)
Languages:
English, Spanish
Ready to dive in? Apply now and make sure to follow all the instructions!
Our application process involves multiple stages, and submitting your application is just the first step. Every candidate must successfully pass each stage to move forward in the process.
Please keep an eye on your email and WhatsApp for the next steps. A recruiter will be assigned to guide you through the application process. Be sure to check your spam folder as well.