Freelance Senior Project Manager- Social/Influencer

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Job: Senior Project Manager - Freelance (Social & Influence Focus for Health Pharma)
This is a Sr. PM role, freelance that will focus on Soclai and Influencer campaigns for a major North American Pharma Client. Core Project Management disciplines are essential (delivery, finance, process, team), but the work will focus on deliverables in the media, social, and influencers spaces- they will be analytics-driven rather than creative-tactic production driven. The ideal candidate must have experience working on recurring/campaign-flighted work (paid media launches, always-on social listening, weekly/monthly reporting) instead of the linear concept → creative → MLR route → release lifecycle. Please understand that distinction is the single biggest differentiator for this immediate freelance role.
What They'll Own
End-to-end delivery of mid-complexity, multi-channel S&I workstreams: paid social/digital campaigns, social listening programs, and analytics/GEO reporting.
Timelines and resource plans (existing frameworks and templates already exist – the ideal candidate will keep them current and drive follow-up on due/overdue tasks).
Reporting cadences as recurring deliverables – weekly, monthly, and post-campaign decks delivered on time and to speceifications.
Budget tracking, monthly burn review, and forecasting; participation in weekly finance meetings.
QC via the client feedback tracker; adherence to MLR and platform-policy checkpoints.
Onboarding of new resources (existing playbooks in place) and maintenance of shared tools (Smartsheet, SharePoint).
Must-Haves
Healthcare/pharma experience.
Experience managing digital, media, or data/analytics workstreams (not solely creative campaigns and/or production).
Financial aptitude: budget tracking, forecasting, resource utilization.
Smartsheet (or similar), Digital routing tool (Ziflow or similar) plus strong MS Office/Teams.
Excellent communication, organization, attention to detail, proactive and solutions-oriented.
Nice-to-Haves
Hands-on exposure to paid social/performance media (Meta, LinkedIn, TikTok, programmatic, search, DOOH).
Familiarity with social listening tools (Brandwatch, Sprinklr, YouScan, NetBase Quid).
Interest in Generative Engine Optimization (GEO) / AI search (ChatGPT, Perplexity, Gemini).
The compensation for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package. Click WPP Benefits for more details.
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$70—$85 USD
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