Digital Marketing Executive

Company Description Sahir Web Solutions (SWS), established in 2014 as the IT arm of Elvek Technologies, specializes in innovative offshoring solutions that help businesses scale efficiently with a focus on quality and cost-effectiveness. The company delivers services across customized offshoring teams, web design and development, digital marketing, mobile app development, and advanced IoT solutions. Clients value SWS for its strategic thinking, creativity, and results-driven approach. SWS positions itself as a trusted partner in IT innovation and offshoring, committed to integrity and long-term collaboration.
Role Description
The Digital Marketing Executive internship at Sahir Web Solutions is an on-site role based in Chandigarh. Interns will assist in planning and executing digital marketing campaigns across social media, search, and web platforms, supporting brand awareness and lead generation. Day-to-day tasks include creating and publishing content, monitoring campaign performance, analyzing web and social media metrics, and drafting basic reports. The role also involves coordinating with design and development teams to optimize landing pages, maintaining consistent messaging, and staying updated on digital marketing trends and best practices.
Key Responsibilities
Create and manage high-performing campaigns on Meta Ads (Facebook & Instagram) and Google Ads.
Plan lead generation, traffic, and conversion campaigns.
Monitor campaign performance, budgets, and bidding strategies.
Optimize ads regularly to improve ROI and reduce CPL (Cost Per Lead).
Conduct audience research, targeting, and retargeting strategies.
Prepare campaign reports and performance insights.
Coordinate with the creative team for ad creatives, videos, and copy.
Stay updated with the latest advertising trends and platform updates.
Required Skills
Strong hands-on experience with Meta Ads Manager and Google Ads.
Knowledge of lead generation and conversion optimization.
Understanding of audience targeting and remarketing strategies.
Ability to analyze campaign metrics and generate reports.
Creative mindset for ad strategy and campaign planning.
Basic knowledge of landing pages and conversion tracking.

Work arrangement
No