Live opening · Posted 22 days ago
At a glance
The key details from the original listing.
About the role
Description supplied by the original job listing.
Job Description
Role Name: Digital Strategist|
Years of Experience: 10–12 Years
Role Balance: 60–70% Business & Reporting Acumen → 30–40% Adobe Launch & AEP Understanding
Primary Skillset:
Digital strategy — end-to-end ecosystem ownership
Report-heavy analytics — independently owns reporting workflows
Hands-on with Segments, Calculated Metrics, Classifications, Data Sources, Report Builder & Data Feeds in Adobe Analytics
Adobe Target / Optimizely — hands-on, mandatory
Statistics, A/B testing & experimentation methodology
Pre-analysis — lift calculator, test sizing, hypothesis design
Business acumen with client-facing stakeholder management
Working understanding of AEP — audiences, data flows, activation, RT-CDP
Intermediate knowledge of Adobe Launch (30–40% depth expected, not expert level)
Good to Have:
Customer Journey Analytics (CJA)
Foundational Data Science knowledge
Adobe Journey Optimizer (AJO)
Work arrangement
Hybrid
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