Social Media Strategist

Company Description FAMEEXPERTZ is a well-established, fast-growing digital media agency specializing in influencer marketing, events, and celebrity management for over eight years. The agency connects brands with relevant influencers to promote offerings and drive meaningful engagement across online and offline channels. FAMEEXPERTZ simplifies influencer discovery and collaboration, focusing on profitable partnerships and strong return on investment. With extensive relationships with influencers across India, the team prioritizes brand KPIs, targeted reach, and measurable results. Applicants can expect a dynamic environment that values performance, creativity, and exceptional client service.
Role Description The Social Media Strategist will be responsible for planning, executing, and optimizing social media campaigns across key platforms to support client goals and brand visibility. This full-time, on-site role is based in Noida and involves developing content calendars, coordinating with influencers, and aligning social media initiatives with broader marketing strategies. Day-to-day tasks include analyzing social media performance, refining strategies based on data insights, and implementing SMO best practices to increase reach, engagement, and conversions. The role also involves collaborating with internal teams and clients, managing online brand reputation, and staying updated on social media trends, tools, and platform updates.
Qualifications
Demonstrated skills in Social Media Marketing and Social Media Optimization (SMO) to plan, execute, and optimize campaigns across major platforms.
Strong Communication and Public Relations skills to collaborate with clients, influencers, and internal teams and to manage brand presence and reputation.
Experience in developing and implementing Content Strategy that aligns with brand objectives and audience preferences.
Ability to analyze social media metrics, generate insights, and prepare performance reports to guide data-driven decisions.
Familiarity with influencer marketing workflows, including influencer discovery, coordination, and campaign tracking.
Proficiency with social media management and analytics tools (e.g., Meta Business Suite, Instagram Insights, third-party schedulers or trackers).
Strong organizational and time-management abilities, with capacity to manage multiple campaigns and deadlines.
Bachelor’s degree in Marketing, Communications, Media Studies, or a related field, or equivalent practical experience.
Prior experience in a digital agency or influencer marketing environment is preferred.

Work arrangement
No