Copywriter

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.
As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.
Role: Copywriter
Location: Mumbai, India
About the role:
As a Copywriter you will be an integral part of the team. You will need to combine deep understanding of the trends and concerns inherent to the beauty industry with a varied skill set that will include copywriting, investigative research, script writing, conceptual thinking and content project planning. The role will primarily involve writing for digital/web: you’ll help brands fit their tone of voice to this landscape and advise on content that’ll powerfully connect with consumers. To do this you’ll need to be an expert storyteller able to find interesting and engaging ways of dramatizing subject matters, extremely digitally savvy.
You’ll also occasionally be asked to team up with other creatives to help conceptualise larger projects (I.E. videos, key visuals, social media campaigns). And due to the nature of OLIVER’s in-house agency model you’ll also need to be confident interacting directly with clients.
What you will be doing:
Write, research and conceptualise creative, innovative content that brings readership and encourages sharing
Write short and long form copies for social channels and ecommerce platforms
Repurpose existing content for different uses
Work closely with clients to create strong concepts from initial briefing through to execution
Set tone and drive creativity, working closely with the Creative Director-Copy (CD/ Account Director) and Data Strategists to ensure creative excellence
Maintain a high awareness of relevant trending topics and news to identify content opportunities
Be responsible for working with internal teams to gather input and validate the content
Ensure consistency and quality across all written content
Present and articulate concepts to clients
What you need to be great in this role:
2+ years of strong experience writing copies for digital.
Has worked for at least 1 creative agency before
Specifically looking after an array of beauty & cosmetics brands.
A thorough understanding of the language and needs inherent to writing for beauty brands
Experience of publishing through social media channels and content management systems
A powerful grasp of how content can play out across multiple mediums
Able to use data and insight to inform creative
A flair for words