Lead Product Manager

Powering Great Work
We started as the place to find a trusted trade. Now, as we shape the future of home improvement, we're building the tech to transform that landscape for everyone - better products, smarter data, AI where it actually helps - so trades can spend less time on admin and consumers can find someone they trust, first time. That's Powering Great Work, and it's why every team here exists:
🔧 Trades spend less time on admin and more on winning work and growing their business
🏠 Homeowners get a trusted trade, first time, every time
🚀 We get to build products that change homes and lives across the country
As our next Senior Product Manager in Media, you'll lead the development of our advertising products: the ways trades reach homeowners on Checkatrade. You'll improve what's already live, build new products from scratch and help launch an entirely new growth stream for the business. It's a direct line to Powering Great Work: giving trades better ways to win work, and giving homeowners a better way to find the right tradesperson.
The job, unfiltered:
- Design new advertising products and upgrade the ones already live, so trades have stronger ways to reach customers.
- Turn user behaviour, market trends and performance data into product decisions that move metrics.
- Work side by side with engineers, designers, data scientists and commercial teams. Get into the detail, ship quickly and solve problems together rather than lobbing tickets over the fence.
- Run experiments all the time: A/B tests, pricing trials, performance tuning and live-data tweaks, to find out what great looks like.
- Drive the launch of a new growth stream for Checkatrade. Your ideas won't sit in a backlog; they'll shape how advertisers connect with customers.
The fit:
- Product management experience. You understand how digital experiences work and you're comfortable shaping something new.
- A product-thinking mindset. You can zoom out to spot the opportunity, then turn it into clear priorities, trade-offs and next steps.
- Strong analytical instincts and confidence with experiments, whether that's digging into data or proving (or disproving) an idea.
- A friendly, collaborative way of working with designers, data teams, engineers and commercial partners.
- Clear communication. You can explain the why, bring people with you and make complex ideas easy to follow.
- A bias for action. You're comfortable making smart calls in ambiguous situations and taking ideas from concept to launch.
- Nice to have: a background in Consumer Marketplaces, ad tech or digital marketing.
(Don't self-select out because you don't tick every box. We'd rather meet you.)
What you get
💰 Competitive salary, annual bonus & equity scheme
🩺 Health, wellbeing and learning support
🚲 Gym membership, Smart Tech Scheme, Cycle Scheme
🎂 Birthday/special day leave, buy & sell holiday scheme
❤️ 1 week's paid charity leave, and more
How this goes
- Screening call with one of our Talent Acquisition Partners
- First interview with our VP, Bookings & New Media
- Second interview with our Principal Product Manager & Engineering Manager
- Final stage: a case study presentation to our VP, Bookings & New Media and our Strategy & Operations Lead
Not this one? Stay close anyway. Join the Talent Community https://jobs.ashbyhq.com/checkatrade/form/register-interest and we'll ping you the second something better fits.
About us
We’re Checkatrade – the UK’s leading platform for finding a tradesperson. With more than 50,000 trades listed and over 6 million reviews, we help homeowners get jobs done right and help tradespeople grow their business.
We’re growing fast, with big plans to become the go-to brand for home improvements. If you care about great work, take pride in the details, and want to make an impact, you’ll fit right in.

Employment type
FullTime

Work arrangement
No