Sales Lead

Sales Lead
About NANDIX
NANDIX is an early-stage technology company building a modern software platform for business operations.
We combine software, automation and AI to help businesses operate more efficiently and make better day-to-day decisions.
We are now building our initial customer base and looking for a hands-on Sales Lead to take ownership of customer acquisition and help build our sales function from the ground up.
About the Role
This is a full-time hybrid role based in Chennai for a Sales Lead at NANDIX.
This is a player-coach role. You will not only manage a sales pipeline you will actively prospect, meet business owners, conduct product demonstrations, close customers and build a repeatable sales process.
You will work directly with the founder and play a key role in taking NANDIX from its early customer base to its next stage of growth.
Key Responsibilities
Own and drive the B2B customer acquisition pipeline for NANDIX.
Identify and engage potential customers in the retail and business ecosystem.
Generate leads through direct outreach, field sales, referrals, partnerships and other channels.
Conduct product demonstrations and communicate NANDIX's value clearly to business owners.
Manage the complete sales cycle from lead → demo → trial → activation.
Build and maintain a healthy sales pipeline and follow-up process.
Track daily and weekly sales activity, conversions and performance.
Understand customer objections and continuously improve the sales approach.
Work directly with the founder on key accounts, partnerships and strategic opportunities.
Gather customer feedback and communicate insights to the product and engineering team.
Establish a repeatable sales process that can later be scaled with a larger sales team.
Initially lead by example through direct selling and customer acquisition.
What We’re Looking For
Strong communication and interpersonal skills.
Proven ability to sell, negotiate and close B2B customers.
Ability to independently generate leads and build a sales pipeline.
Comfortable speaking directly with business owners and decision-makers.
Strong follow-up discipline and target orientation.
Ability to understand a technology product and explain its business value simply.
Comfortable working in an early-stage environment with changing priorities.
High ownership, energy and willingness to take responsibility for results.
Ability to work closely with the founder and build processes from the ground up.
Preferred Experience
Experience in one or more of the following is a strong advantage:
B2B SaaS
Business software
Retail technology
POS / ERP / accounting software
Fintech
Construction or building-material businesses
SME-focused products
Field sales / direct sales
Previous experience managing a sales team is not mandatory. We are particularly interested in strong individual performers who are ready to take the next step into a sales leadership role.
The Opportunity
This is an early-stage role with significant ownership.
You will have the opportunity to:
Work directly with the founder.
Build the sales process from the ground up.
Take ownership of customer acquisition.
Help shape NANDIX's go-to-market strategy.
Build and eventually lead a sales team as the company grows.
Participate in the growth journey of an early-stage technology company.
Earn performance-based incentives linked to results.
Have an ESOP opportunity for the right candidate.
Initial Goal
Our immediate objective is to build a strong base of active business customers and establish a repeatable sales engine for NANDIX.
The initial growth target is 150 active stores, and this role will be central to achieving that objective.
Experience
2–5 years of relevant B2B sales / business development experience preferred.
Strong sales ability and demonstrated performance will be valued over years of experience alone.
Location
Chennai, Tamil Nadu — Hybrid
Compensation
Competitive fixed salary + performance-based incentives + ESOP opportunity for the right candidate.
How to Apply
Please apply with your resume/LinkedIn profile and, if possible, include examples of your previous sales achievements or targets you have successfully delivered.

Work arrangement
Hybrid