Live opening · Posted 5 days ago
Product Marketing Manager 2, Zenflow
Cook Group · US-IN-Bloomington
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At a glance
The key details from the original listing.
CompanyCook Group
LocationUS-IN-Bloomington
Job typeFull Time
Source
Icims
ListedPosted 5 days ago
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About the role
Description supplied by the original job listing.
Product marketing works across the product lifecycle to drive company and product brand positioning and achieve business goals. Cook Medical's MedSurg team is seeking a Product Marketing Manager 2 to develop and execute the go-to-market strategy for a newly launched device, Zenflow, aligned to the specialty's business goals and Cook's brand strategy. This is a downstream-weighted role centered on commercialization: launch execution, buyer journey marketing, and campaign management, including management of a third-party distribution partner's marketing and sales enablement. The role is HCP-focused at launch, with patient/DTC marketing expected to grow over time, making this a strong...
Employment type
Full Time
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