Trade Marketing Executive

Company Description John Distilleries Pvt Ltd is a well-established beverage company known for its portfolio of popular spirits brands in India and select international markets. The organization focuses on quality, innovation, and strong market presence across diverse consumer segments. It operates through robust distribution networks and trade channels, providing opportunities to work closely with sales, marketing, and retail partners. Team members benefit from a performance-driven culture with emphasis on growth, collaboration, and professional development.
Role Description This is a full-time, on-site role based in Secunderābād for a Trade Marketing Executive. The role involves planning and executing trade marketing activities to support brand visibility and sales in the region. Day-to-day tasks include coordinating with sales teams and distributors, developing and implementing trade promotions, and managing point-of-sale materials and merchandising in retail outlets. The Trade Marketing Executive will analyze market data and sales performance, monitor competitor activity, and provide insights to optimize trade campaigns. The role also includes managing budgets for trade initiatives, ensuring timely reporting, and maintaining effective communication with internal and external stakeholders.
Qualifications
Candidates should possess strong Market Planning and Trade Marketing skills to design and implement effective trade campaigns.
Candidates should possess solid Analytical Skills to interpret market data, track performance, and recommend actionable improvements.
Candidates should possess effective Communication skills to collaborate with sales teams, distributors, and retail partners.
Candidates should possess Sales & Marketing skills to align trade initiatives with brand strategy and sales objectives.
Relevant experience in FMCG, beverages, or consumer goods trade marketing is preferred.
Ability to work on-site, travel within the region as needed, and manage multiple projects simultaneously.
Proficiency in MS Excel and PowerPoint for reporting and presentation of trade performance.
Bachelor’s degree in Marketing, Business Administration, or a related field is desirable.

Work arrangement
No