Marketing Specialist

Company Description Exim Guru Mantra is a growing organization focused on international trade guidance, export-import consulting, and practical training for businesses seeking to expand globally. The company supports clients with market insights, trade compliance information, and strategic advice to help them navigate complex global markets. Exim Guru Mantra values clear communication, client-centric solutions, and measurable business outcomes. Team members collaborate closely with businesses of different sizes and industries, creating opportunities to work on diverse projects and develop specialized expertise in trade and marketing.
Role Description This is a full-time, on-site Marketing Specialist role based in New Delhi. The Marketing Specialist will plan and execute marketing campaigns that promote the company’s services, increase brand visibility, and support lead generation. Day-to-day responsibilities include conducting market research, analyzing customer and market data, developing marketing strategies, creating marketing materials, and coordinating with internal teams to ensure consistent messaging. The role involves supporting sales initiatives, maintaining strong customer communication, and monitoring campaign performance to recommend improvements. The Marketing Specialist will also help manage online and offline marketing channels and contribute to events, workshops, and promotional activities.
Qualifications
Candidates should possess strong Communication and Customer Service skills to interact effectively with clients and internal stakeholders.
Candidates should possess Market Research skills to gather, analyze, and interpret market data and customer insights.
Candidates should possess Marketing Strategy skills to plan campaigns, position services, and support brand growth.
Candidates should possess Sales-related skills to collaborate with the sales team, support lead conversion, and understand customer needs.
Relevant experience in marketing, business development, or a related field, preferably in services or consulting.
Ability to work on-site in New Delhi, manage multiple projects, and meet deadlines with attention to detail.
Proficiency with basic digital marketing tools, CRM or lead management systems, and office productivity software.
Bachelor’s degree in Marketing, Business, Communications, or a related discipline (or equivalent practical experience).

Work arrangement
No