Sales Director

Sales Strategy & Target Management
Formulate localized sales strategies, annual sales plans, and market expansion plans in line with Sinoboom’s global development strategy and Indian market characteristics. Decompose annual sales, profit and market share targets into quarterly and monthly indicators, track the realtime progress of target completion, analyze gaps and risks, and formulate targeted improvement measures to ensure the steady achievement of overall business goals. Conduct indepth market demand research, sort out regional market opportunities, and adjust sales strategies dynamically according to policy changes, industry cycles and competitive patterns.
2. Team Building & Management
Build, manage and optimize the local Indian sales team, responsible for team recruitment, induction training, daily performance assessment and career development guidance. Establish a sound sales management system and incentive mechanism, standardize sales operation processes, stimulate team initiative and combat effectiveness, and improve the overall professional sales capability. Conduct regular team meetings and one-on-one performance coaching, identify team capability gaps, and organize targeted skill training to create a high-execution, high-performance sales team familiar with the Indian construction machinery market.
3. Channel & Customer Operation
Develop, evaluate and manage local dealers, distributors and strategic cooperative partners in India, establish stable, high-quality and mutually beneficial channel cooperation systems, and expand market coverage across different states and industrial clusters. Maintain long-term in-depth cooperative relationships with key end customers including construction engineering companies, equipment leasing enterprises, industrial manufacturing enterprises and infrastructure project contractors. Conduct regular customer visits and demand communication, solve customer sales and service problems in a timely manner, and improve customer loyalty and repurchase rate.
4. Market Development & Brand Promotion
Monitor the dynamics of the Indian aerial work platform industry, track the product strategies, pricing policies and market actions of local and international competitors, sort out market advantages and deficiencies, and provide effective market competition suggestions for the company. Cooperate with the marketing team to carry out local brand promotion activities, including industry exhibitions, product roadshows, customer seminars and online brand publicity, enhance Sinoboom’s brand popularity and influence in the Indian market, and expand potential customer resources.
5. Business Negotiation & Order Closing
Lead and participate in the negotiation of key large-scale orders and strategic cooperation projects, formulate reasonable sales plans and quotation schemes according to customer demands and project characteristics, efficiently complete contract signing and order docking, and ensure the smooth landing of high-value orders. Control sales risks in the whole process, standardize contract terms and transaction processes, and ensure standardized and compliant sales operations.
6. Data Analysis & Report Management
Establish a regional sales data statistical system, regularly sort out sales volume, order volume, customer resources, channel performance and market data, complete weekly, monthly and annual sales analysis reports. Summarize market operation problems and growth opportunities, feed back market information, product optimization suggestions and competitive intelligence to the global headquarters, and support the company’s global product iteration and strategic decision-making.
7. Cross-department Collaboration
Closely cooperate with after-sales service, logistics supply, finance and product departments to coordinate order delivery, aftersales maintenance, fund settlement and product adaptation work, optimize the overall customer service experience, and improve sales conversion rate and customer satisfaction.
8. Other tasks assigned by management.

Work arrangement
No