Social Media Marketing Specialist

Company Description ItHurts.com is a digital platform dedicated to helping people manage pain and improve overall well-being through practical strategies, unbiased information, and a supportive community. The site offers expert-backed articles, tools, and in-depth product reviews on topics such as posture, sleep hygiene, nerve pain, inflammation, and pain-relief devices. Beyond pain management, ItHurts.com focuses on holistic wellness with resources covering nutrition, movement, mental health, and lifestyle habits that support long-term vitality. Community forums, blogs, and interactive tools connect individuals with shared experiences, making the platform both an educational resource and a compassionate space for healing. Team members contribute to a mission-driven environment that emphasizes clarity, empowerment, and accessible guidance.
Role Description We’re looking for our first Community & Social Manager.
This role is for someone who genuinely enjoys helping people online. Our members are often in pain, tired and frustrated, so kindness and clear, simple English matter more than anything else.
What you’ll do
→ Reply helpfully in Facebook groups and on Reddit
→ Run our community: welcome new members and start real conversations
→ Post short videos and posts on Instagram, TikTok, YouTube and Pinterest
→ Reach out to physical therapists and health creators to join us
What we’re looking for
✔ Excellent written English: warm, clear, never salesy
✔ Experience with Facebook groups, Instagram or online communities
✔ Empathy and patience
✔ Organised: you can follow a daily plan and track your numbers
📍 Chandigarh · Full-time
💰 ₹52,000 – ₹88,000/month, depending on experience
🕐 1:00 pm – 10:00 pm IST, Mon–Fri (to overlap with US and UK mornings)
Qualifications
Demonstrated skills in Social Media Marketing and Digital Marketing for content-driven or wellness-focused brands.
Experience with Social Media Content Creation, including writing posts, creating visuals, and adapting long-form content for different platforms.
Background in Marketing, with the ability to support campaign planning, audience targeting, and brand positioning.
Strong Communication skills, including clear writing, active listening, and empathetic community interaction.
Proficiency with social media management tools, analytics platforms, and basic graphic or video editing software.
Ability to work independently in a remote environment, manage multiple projects, and meet deadlines.
Understanding of wellness, pain management, or health-related topics is a plus, along with experience in content or community roles.
Preferred education in Marketing, Communications, Digital Media, or a related field, or equivalent practical experience.

Work arrangement
Yes