Area Sales Manager

The ideal candidate will be exceptional in sales and distributor management, with strong understanding of sales routines and processes. The candidate should have 5-8 years of experience in frontline retail sales.
Job Responsibilities:
Effective implementation of sales policies and schemes in the market.
Plan and execute primary and secondary development activities in accordance with regional and corporate plans.
Drive market operations to adhere to daily calling and productivity standards for self, Distributor Sales Representative and Distributors.
Effective distributor management aligned with Gulf priorities.
Expand distribution according to the KRA in the territory.
Execute effective brand communication, positioning and pricing to align with company guidelines.
Drive proper market activation and strong visibility of ‘Gulf’ brand in the market.
Aggressively drive the implementation and success of various tie-up schemes targeting retailers and mechanics.
Monitor competition activities, pricing levels and schemes and report as necessary.
Organize and conduct planned meetings with retailers and mechanics to strengthen relationships and enhance brand visibility
Train and drive the productivity of the distributor and their team.
Candidate Profile
Bachelor’s degree in business administration, Marketing or a related field. MBA preferred.
Minimum of 5 years of experience in frontline sales, with an experience of distributor management.
Ability to manage and drive Sales Officers and Distributor’s sales team.
Should have proper understanding of field sales working – steps of a field call, working and planning as per MJP, maintaining financial health as per company norms etc.
Proven experience in driving primary and secondary sales.
Strong business acumen and planning skills.
Excellent communication and interpersonal skills.
Ability to work independently and manage multiple priorities in a fast-paced environment.

Work arrangement
No