Senior Sales Development Representative

Location: Remote (U.S.)
Employment Type: Full-Time, Fractional, or Part-Time Consulting
Compensation: Flexible Structure About the Opportunity
Our client is an emerging AI and analytics company focused on helping Consumer Packaged Goods (CPG) brands make smarter commercial decisions through data-driven insights and optimization. The platform is designed specifically for CPG leaders, helping brands uncover opportunities, optimize investments, and improve business performance through advanced analytics and decision intelligence.
The company is seeking a highly connected sales professional with deep relationships across the CPG industry. This is not a traditional software sales role. The ideal candidate already possesses a strong network of decision-makers within mid-market CPG organizations and understands how to navigate complex conversations with founders, CFOs, marketing leaders, and commercial executives.
What We're Looking For
This Opportunity Is Best Suited For Someone Who Has
Sold products, services, consulting, media, retail solutions, data, analytics, or other offerings to CPG brands
Existing relationships with CPG decision-makers
Experience prospecting and closing business with brands generating $20M+ in annual revenue
A proven track record of opening doors and generating new business within the CPG ecosystem
Strong understanding of trade spend, retail execution, shopper marketing, category management, sales planning, or brand growth strategies
The ability to operate independently and leverage an established network
Important Note
Candidates should have significant experience selling to CPG brands, but should not currently be selling a competing CPG software platform.
Responsibilities
Identify, engage, and close new opportunities with mid-market CPG brands.
Leverage existing industry relationships to generate qualified introductions and meetings.
Build relationships with founders, CEOs, CFOs, marketing leaders, controllers, commercial executives, and sales leadership teams.
Develop and execute outbound business development strategies.
Educate prospective clients on how analytics and AI-driven decision-making can improve business performance.
Manage the sales cycle from introduction through contract execution.
Collaborate directly with company leadership to refine market strategy and targeting.
Provide customer and market feedback to influence product direction.
Required Experience
5+ years of B2B sales, business development, strategic partnerships, or account executive experience.
Strong history of selling into Consumer Packaged Goods (CPG) companies.
Existing network within the CPG industry.
Demonstrated success generating net-new business.
Experience selling to executive-level stakeholders.
Self-starter capable of operating with minimal oversight.
Strong communication, negotiation, and relationship-building skills.
Ideal Backgrounds
Candidates May Have Experience Selling
Trade promotion services
Shopper marketing solutions
Retail media
Data and analytics services
Consumer insights platforms
Consulting services
Revenue growth management solutions
Category management solutions
Retail execution services
Supply chain solutions
Food & beverage industry services
Consumer goods advisory services
Sales Performance Expectations
Generate approximately two new customers per month
Build and maintain a healthy pipeline of qualified opportunities
Establish strategic relationships with mid-market CPG organizations
Help drive the company's next stage of growth
Posted By: Carter Smith

Work arrangement
Yes