Lead Embedded Firmware Engineer - Canada (Full Time)

About Very(Remote – Canada)
Very is a fully distributed technology firm led by expert problem-solvers who create efficient, scalable solutions that move commercial, industrial, and consumer products from pilot to production in record time.
We believe that real innovation happens in the grind — working shoulder to shoulder with clients who are building the future. Our team thrives on that energy. When we’re not helping clients deliver business-critical outcomes, we’re refining our craft and celebrating what it means to do hard things well.
We’ve built a collaborative, tight-knit culture that thrives in both remote and in-person settings. We’ve won numerous workplace awards over the years, including Great Place to Work certification and recognition from Parity.org as a Best Company for Women to Advance.
Our clients include well-known brands like Vizio, Peloton, Clear, iHeart Radio, and Fellowes — all determined to leverage connected devices and AI to drive meaningful impact. Our job is simple: help them win.
About This Role
We are seeking a lead firmware engineer with 8+ years of professional embedded development experience who has deep expertise building production embedded systems on modern wireless MCU platforms such as Espressif ESP32. In this role, you’ll own the device firmware stack end to end, from schematic review and board bring-up through production firmware, OTA, and certification, while setting technical direction and mentoring the engineers around you.
What You’ll Be Working On
We dedicate each engineer to a single project in order to promote focus and minimize context switching. You will be developing production-grade firmware for connected devices from bring-up through production deployment and ongoing maintenance.
You will own firmware development across the full device lifecycle, including schematic review, board bring-up, driver integration, BLE provisioning, cloud connectivity, OTA updates, and certification readiness.
You will also participate in hardware debugging and validation using tools such as JTAG/SWD, logic analyzers, and protocol sniffers to diagnose low-level issues across firmware, hardware, and network layers.
You’ll lead firmware technical decisions and collaborate closely with hardware engineers, contract manufacturers, client stakeholders, and cross-functional teams to deliver production-ready devices.
This role involves debugging complex, real-world interoperability issues across connected-device ecosystems, requiring deep protocol-level understanding and hands-on problem solving.
Responsibilities
Own firmware architecture and technical direction, making key design decisions and tradeoffs
Serve as the primary firmware point of contact for the client, translating product requirements into technical plans and estimates
Plan and prioritize firmware work, identifying risks and dependencies early
Lead code reviews and set firmware coding, testing, and release standards
Mentor and guide other engineers on the team
Design, develop, and maintain production firmware for ESP32-based connected devices using ESP-IDF
Bring up new hardware and integrate drivers for sensors, actuators, LEDs, and other peripherals
Implement BLE provisioning, Wi-Fi connectivity, and secure cloud communication with AWS IoT Core over MQTT
Build and maintain reliable OTA update mechanisms, including rollback and staged rollouts
Debug and resolve issues across firmware, hardware, wireless, and cloud layers, from development through production
Partner with hardware engineers and contract manufacturers on factory flashing, device provisioning, and production readiness
Support certification (e.g., FCC) and hardware build phases (EVT/DVT/PVT)
Collaborate with mobile and backend teams on device data models, telemetry, and device-to-cloud interfaces
Establish standards for firmware CI/CD, test tooling, and technical documentation
Requirements
Experience
8+ years professional embedded/firmware engineering in C/C++
2+ years in a technical lead role, owning firmware architecture decisions, leading code reviews, and mentoring other engineers.
Experience working directly with clients or stakeholders to scope, estimate, and plan firmware work.
Significant experience with Espressif ESP32 platforms using ESP-IDF, including RTOS-based development, OTA update mechanisms, low-level driver integration (I2C, SPI, UART, ADC, GPIO), and production firmware deployment.
Direct, demonstrable experience developing connected-device firmware on modern wireless platforms such as ESP32, including Bluetooth Low Energy, Wi-Fi, and related connectivity technologies.
Hands-on experience with wireless communication stacks such as BLE and Wi-Fi at the firmware level.
Experience debugging protocol-level communication issues, wireless connectivity problems, device provisioning flows, and interoperability challenges in connected-device ecosystems.
Experience connecting devices to cloud IoT platforms such as AWS IoT Core using MQTT over TLS, including certificate-based authentication and device state synchronization.
Experience integrating sensors, actuators, and peripherals such as RFID readers, accelerometers, motion sensors, LEDs, and pumps.
Comfortable reading technical specifications and translating them into production-quality firmware implementations.
Preferred Qualifications
Experience leading firmware for a connected product from concept through mass production
Contributions to open-source ESP-IDF or nRF Connect SDK project
Background in adjacent protocols — Thread, Zigbee, Z-Wave, BLE Mesh — demonstrating breadth across the connected device landscape
History of working in a consultancy or product development firm where they've shipped across multiple product lines, not just one internal product

Work arrangement
Yes