Live opening · Posted 2 days ago
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About the role
Description supplied by the original job listing.
Company Description Best Link is a national in-house team of post-sale product installations. We’re the company behind such brands as ADT and Lowe’s. Our services include: TV mounting and home theater, Wi-Fi extending, troubleshooting, connecting to Starlink, smart home devices, security systems, and appliances. Our highest revenue is inventory and device sales, rather than install.
Role Description The Google Ads/PPC Account Owner is a royalty-based, remote role responsible for planning, executing, and optimizing pay-per-click campaigns, primarily on Google Ads. Day-to-day tasks include setting up and managing campaigns, conducting keyword research, writing and testing ad copy, monitoring performance metrics, and making regular bid and budget adjustments. The role involves analyzing campaign data, preparing performance reports, and recommending improvements aligned with client goals. The Account Manager will communicate with clients or internal stakeholders, provide strategic suggestions, stay current with PPC best practices and platform updates, and coordinate with other marketing team members as needed.
Qualifications
Ability to plan, launch, and manage Google Ads and other PPC campaigns, including keyword research and bid management.
Skills in writing clear, engaging ad copy and tailoring messaging to specific audiences and campaign objectives.
Experience analyzing campaign performance data, interpreting metrics, and using insights to optimize results.
Comfort working with digital marketing tools and platforms such as Google Ads, Google Analytics, and related dashboards.
Strong organizational and time management skills, with the ability to handle multiple accounts or campaigns in a part-time schedule.
Clear written and verbal communication skills for reporting, client updates, and internal collaboration.
Attention to detail and a structured, test-and-learn approach to improving campaign performance.
Previous experience in PPC, SEM, or performance marketing; agency or multi-account experience is beneficial.
Familiarity with conversion tracking, landing page best practices, and basic A/B testing methodologies.
Relevant degree in marketing, business, communications is NOT required.
Work arrangement
Yes
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