Digital Marketing Executive

About Lycerix
Lycerix is a product engineering company helping businesses transform ideas into digital products , from product idea validation and engineering to commercialisation.
We work with businesses across global markets, helping them solve real business problems through custom software development, AI integration, SaaS development, and digital product engineering.
We're looking for a Digital Marketing Executive who understands that marketing is more than posting content, running advertisements, or following trends.
We need someone who understands the market, knows how to reach the right customers, identifies their pain points, and turns that understanding into marketing strategies that generate global leads and business opportunities.
The Role
As our Digital Marketing Executive, you will take ownership of planning, developing, and executing marketing activities that strengthen the Lycerix brand and generate qualified leads from international markets.
You will work closely with the leadership team to understand our services, target industries, ideal customers, and business objectives. Based on that understanding, you will develop marketing strategies, create compelling content, manage digital channels, and continuously improve our marketing performance.
We are looking for someone who can think independently, bring new ideas, take initiative, and guide us on what we should do next.
Key Responsibilities
- Research global markets, competitors, and customer needs.
- Develop and execute digital marketing strategies.
- Generate international B2B leads, particularly from the UK, USA, Canada, and Australia.
- Create engaging social media content, graphics, carousels, and videos.
- Manage LinkedIn and other relevant digital channels.
- Improve brand awareness, website traffic, and lead conversion.
- Track marketing performance and recommend improvements.
Requirements
- 2–5 years of experience in marketing, digital marketing, or content creation.
- Strong understanding of marketing strategy, customer psychology, and lead generation.
- Experience with social media design tools such as Canva, Figma, or Adobe.
- Good English communication and content-writing skills.
- Knowledge of SEO, analytics, and digital advertising.
- Creative thinking, initiative, and the ability to work independently.
Who We're Looking For
We need someone who understands what marketing actually is, someone who can identify the right customers, communicate value, and turn marketing activities into business opportunities.
Don't just tell us you're good at marketing. Show how you are going to market it.
Salary & Benefits
- Monthly salary starting from LKR 70,000+, depending on experience and demonstrated capabilities.
- Opportunity to work with an international technology company.
- Exposure to global B2B markets and international business development.
- Opportunity to contribute directly to company growth and brand positioning.
- A collaborative environment where ideas, initiative, and results are valued.
- Opportunities for professional development and career progression.
How to Apply
If you believe you understand marketing, know how to communicate value, and can help a technology company reach the right customers globally, we would like to hear from you.
Please submit your CV https://www.lycerix.com/careers?job=35 along with a portfolio of your marketing campaigns, social media designs, content, or lead-generation work. Include examples of your results wherever possible.
We want to understand how you think, how you approach marketing challenges, and what you can bring to Lycerix.

Work arrangement
Yes