Lead Generation Manager

We’re Hiring | Lead Generation Manager (Real Estate)
Industry: Real Estate | Experience: 5–6 Years | Location: PCMC, Pune
Mangalam Landmarks is looking for a performance-driven **Lead Generation Manager** with strong experience in real estate digital marketing and performance campaigns to drive quality leads, site visits, and sales conversions for residential projects.
Key Responsibilities
* Plan, execute, and optimise lead generation campaigns across Meta Ads, Google Ads, and other relevant digital platforms.
* Develop effective performance marketing strategies to generate high-quality leads for 2 & 3 BHK residential projects.
* Monitor and optimise campaign performance, CPL, lead quality, conversion rates, and overall ROI.
* Work closely with the sales and pre-sales teams to improve lead nurturing, site visit conversions, and bookings.
* Analyse campaign data, identify growth opportunities, and implement strategies to reduce cost per qualified lead.
* Manage campaign budgets, audience targeting, retargeting, and lead funnel optimisation.
* Track lead performance through CRM and ensure timely follow-ups and feedback from the sales team.
* Conduct competitor analysis, market research, and A/B testing to improve campaign effectiveness.
* Prepare regular performance reports with actionable insights and recommendations.
Required Skills & Qualifications
* 5–6 years of experience in lead generation or performance marketing, preferably in the real estate industry.
* Strong hands-on expertise in Meta Ads Manager and Google Ads.
* Proven understanding of real estate lead funnels, lead qualification, site visits, and booking conversions.
* Experience in managing campaign budgets and delivering measurable business outcomes.
* Knowledge of CRM platforms, Google Analytics, tracking mechanisms, and performance reporting.
* Strong analytical, communication, and coordination skills.
* Ability to work with sales teams to drive business growth and improve marketing ROI.
What We’re Looking For
A result-oriented professional who understands that successful lead generation is not just about lead volume, but about **lead quality, site visits, and actual bookings**.
📩 Interested candidates can share their CV via email at - hod.marketing@mangalamlandmark.com
Join Mangalam Landmarks and contribute to building stronger brands and successful real estate sales outcomes.
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Work arrangement
No