Live opening · Posted 2 days ago
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Job Description:
For Champion Petfoods EC all-channel Trade marketing management
1) Lead cross function team (sales/ MKT/Supply Chain/Finance) to enable key business cycles
Coordinate sales team business plan and review, set key KPI and checking trace
Bridge MKT and sales team to facilitate an integrated business campaign on channels.
Coordinate with finance team to manager an efficient value chain by channels
2) Channel portfolio matrix and priorities setting with key MKT and sales Pillars
leverage MKT strategy and channel strategy to develop channelized portfolio matrix
Coordinate NPD launch plan and performance tracking
3) Promotion mechanism design and performance tracking to improve promotion efficiency and effectiveness
Design promotion price guidance and execution tracking
GWP design and management
4) Sample management
Sample FCST and allocation
Sample mechanism design and ROI check
5) ANP management
6) Perfect store (Offline/Online)
Requirements:
At least 8 years' experience
EC Trade Marketing experience is fundamental.
EC sales experience is a plus
Strong communication and manage complexity ability
Basic financial knowledge and experience in target allocation, budget management, contract and rebate management
Fluent oral English is must
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