Social Media Marketing Specialist

Company Description CoozyKiws is a contemporary clothing brand focused on comfort, everyday style, and modern essentials for self-expression. The brand offers versatile wardrobe staples such as polo T-shirts, oversized tees, hoodies, and track pants designed for relaxed, confident wear. With an emphasis on quality fabrics, thoughtful fit, and accessible fashion, CoozyKiws aims to make looking good and feeling comfortable part of daily life. The company’s philosophy centers on uncomplicated fashion that feels effortless, expressive, and comfort-first, supported by ongoing new collections, product launches, and style inspiration shared across digital channels.
Role Description The Social Media Marketing Specialist will manage and grow CoozyKiws’ presence across social media platforms through strategic content planning and execution. This full-time remote role includes developing and scheduling posts, creating engaging visual and written content, and aligning social media campaigns with brand launches, promotions, and collaborations. The specialist will monitor performance metrics, optimize campaigns based on data, and engage with the community through comments, messages, and influencer partnerships. Day-to-day responsibilities also include coordinating with the marketing and creative teams, maintaining a consistent brand voice, and staying current with social media trends, tools, and platform updates.
Qualifications
Candidates should possess strong skills in Social Media Marketing and Digital Marketing to plan, execute, and optimize campaigns across platforms.
Candidates should possess skills in Social Media Content Creation and Marketing to develop on-brand, engaging visual and written content that drives audience growth and conversion.
Candidates should possess excellent Communication skills to collaborate with internal teams, respond to followers, and manage influencer and brand partnerships effectively.
Experience with analytics tools, social media management platforms, and basic graphic or video editing is beneficial.
Relevant experience in fashion, lifestyle, or consumer brands, along with knowledge of current social media trends and best practices, is preferred.
A bachelor’s degree in Marketing, Communications, Media, or a related field, or equivalent practical experience, is advantageous.

Work arrangement
Yes