Creative Strategist

If you have created social content, creatives and campaigns that you are proud of, have a portfolio to show for it, and get a kick out of creating for brands, this role is for you. As a startup, our roles keep evolving, so you will wear many hats.
EXPERIENCE: 2 to 5 years [Must have hands-on social media experience for large brands]
SALARY: Industry standard
TYPE: Full-time (6 days working: Mon & Thu WFO, other 4 days are shoot days or WFH)
REPORTS TO: Founder
LOCATION: Andheri (W), Mumbai (onsite)
>ROLE OVERVIEW
This is a founding team member opportunity. As our Creative Strategist, you will drive the success of our clients: come up with great ideas before each month begins, plan the content calendar, coordinate with our creative team to get every asset produced on time, and pitch your ideas to the client through clear decks. From calendar to creative to performance content, you own the content creation engine for multiple brands. Because 9AV Creative is an early-stage startup, this is a high-responsibility environment. The weight of the following responsibilities will rest squarely on your shoulders.
>WHAT YOU'LL OWN
Research and understand the product deeply (reasons to buy, specs, applications) before coming up with ideas
Plan content ideas and calendars ahead of the month across platforms
Conceptualise carousels, write captions and script high-converting videos
Pitch ideas and strategy decks to clients
Coordinate with the creative team to get assets produced on time
Direct shoots to keep execution true to the idea
Track trends on Instagram and YouTube and turn them into fresh angles
Read Meta Ads Manager numbers (hook rate, CTR, ROAS) to see which ideas convert
>QUALIFICATIONS
• 2–5 years in social media and content, including work on a large, well-known brands
• Strong at content calendars, carousels, creative ideation and caption writing
• Hands-on with Instagram and LinkedIn marketing, and know how to position content differently on each
• Comfortable with numbers: use CTR, ROAS and other data to shape strategy
• A clear communicator who can pitch ideas in decks and in the room
• Adaptable and happy to take ownership across functions in a small team
>BONUS POINTS
• Graphic design skills (Photoshop or Illustrator)
• Have made AI videos and creatives yourself
>ABOUT 9AV CREATIVE
9AV Creative is an early-stage, Mumbai-based digital creative agency that's been building brands for 3 years+. We drive content-led growth across storytelling content & performance content, executing with live-action and AI production, or via creators. Our clients include brands like Poycab, Sting, Pluckk, Ugaoo, Gladful etc.
Website: www.9av.in
Instagram: https://www.instagram.com/9av_creative/
LinkedIn: https://www.linkedin.com/company/9avcreative/
Email: hiring@9av.in
>WHY JOIN 9AV?
You will not be a tiny cog in a massive corporate machine. As a foundational team member at 9AV Creative, your work will have an immediate, visible impact on the agency's early success. You will get hands-on experience in every facet of creative production, performance marketing, and startup building, creating a formidable portfolio from day one.
Real client brands from day one, not internal practice projects
Ownership across the full arc of an idea from concept to camera to final cut
A small team (4–5 people) where your ideas visibly move the needle

Work arrangement
No