Vice President of Digital Marketing

Role Description The Vice President of Digital Marketing is a full-time remote role responsible for leading the overall digital marketing strategy for Flamencos Condominio. This role oversees planning, execution, and optimization of digital campaigns across channels such as web, email, social media, and online advertising to drive engagement, inquiries, and resident satisfaction. Day-to-day tasks include developing and refining market positioning, supervising content and creative development, analyzing performance metrics, and adjusting strategies based on data-driven insights. The Vice President collaborates with leadership and cross-functional teams to align marketing initiatives with business objectives, manage budgets, and ensure consistent brand messaging. This role also mentors marketing team members, builds external partnerships, and stays current with digital trends and best practices relevant to residential communities.
Qualifications
Strong expertise in Market Planning and Marketing Management, with proven ability to develop and execute strategic digital marketing plans.
Demonstrated skills in Market Research and Marketing, including audience analysis, segmentation, and campaign optimization.
Experience in Public Relations, with the ability to manage brand reputation and communication across digital channels.
Leadership experience in senior marketing roles, including team management, budget oversight, and stakeholder collaboration.
Proficiency with digital marketing tools and platforms (e.g., analytics, CRM, marketing automation, social media and search advertising).
Strong analytical and reporting skills, with the ability to interpret data and present clear recommendations to leadership.
Excellent written and verbal communication skills in English; ability to tailor messaging for diverse audiences.
Bachelor’s degree in Marketing, Communications, Business, or a related field; advanced degree or relevant certifications are a plus.
Experience working in real estate, property management, hospitality, or residential communities is preferred.
Ability to work effectively in a remote environment, manage multiple projects, and meet deadlines independently.

Work arrangement
Yes