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About the role
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🌟 We're Hiring: Performance Marketer | Google Ads
📍 Location: United Arab Emirates (Remote)
🕒 Employment Type: Part-Time
💼 Experience Level: Mid-Level to Senior
🌐 Work Arrangement: Fully Remote
About Us
We are a globally focused organization committed to driving business growth through digital marketing, performance advertising, and data-driven decision-making. Our team combines strategic thinking, audience insights, creative execution, and campaign analytics to deliver measurable results. We value innovation, accountability, collaboration, and continuous improvement.
The Role
We are seeking a results-driven Performance Marketer specializing in Google Ads to plan, launch, manage, and optimize paid advertising campaigns. In this role, you will focus on improving campaign performance, attracting qualified traffic, generating leads or conversions, and maximizing return on advertising spend (ROAS). The ideal candidate combines analytical skills with practical campaign management and a strong understanding of digital customer acquisition.
Key Responsibilities
Plan, implement, and optimize Google Ads campaigns across Search, Display, YouTube, Performance Max, and other relevant formats.
Conduct keyword research, audience analysis, competitor reviews, and search intent analysis.
Develop compelling ad copy, test creative variations, and improve click-through and conversion rates.
Manage campaign budgets, bidding strategies, targeting, and account structures to achieve performance goals.
Monitor key metrics, including CPC, CTR, CPA, conversion rate, ROAS, and cost per lead.
Analyze campaign data to identify trends, performance gaps, and opportunities for improvement.
Configure and monitor conversion tracking using Google Analytics 4, Google Tag Manager, and relevant tracking tools.
Conduct A/B testing on ads, landing pages, keywords, and bidding strategies.
Collaborate with content, design, sales, and website teams to improve the customer journey and campaign results.
Prepare performance reports, communicate insights, and recommend actionable optimization strategies.
Stay informed about Google Ads updates, advertising policies, and digital marketing best practices.
Requirements
Preferred 3+ years of experience in performance marketing, paid search, or digital advertising.
Bachelor's degree or equivalent qualification preferred.
Hands-on experience managing Google Ads campaigns and advertising budgets.
Strong understanding of keyword strategy, bidding, audience targeting, conversion tracking, and campaign optimization.
Familiarity with Google Analytics 4, Google Tag Manager, spreadsheets, and performance reporting tools.
Ability to interpret data, solve problems, and translate insights into measurable improvements.
Strong written communication, time management, and stakeholder coordination skills.
Self-motivated, detail-oriented, and comfortable working independently in a remote environment.
Professional certifications are not required; relevant campaign experience and demonstrated results are valued.
What We Offer
Fully remote working arrangement with flexible part-time scheduling.
Opportunities to manage digital campaigns and contribute directly to business growth.
Exposure to performance analytics, customer acquisition, and conversion optimization.
Collaborative working environment with modern marketing and reporting tools.
Competitive compensation aligned with experience and responsibilities.
Opportunities for professional development and long-term career growth.
Work arrangement
Yes
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