Marketing Lead

Focus: content, sales enablement, field and event marketing.
REPORTS TO
VP of Growth
LEVEL
Mid-senior, 5–7 years in B2B tech marketing
TEAM
First dedicated marketing hire. You own the function end to end.
About Opsfleet
Opsfleet is a professional services execution partner. Companies come to us when AI, DevOps or Data projects have priority, but lack expertise and hands-on execution power. We design it, and we build it.
We are a team of 100 people, mostly engineers and technical leads, working fully remotely across EMEA. We serve more than 200 customers in Israel, the UK, and the US who trust us to execute their most mission-critical projects.
The cloud ecosystem is our engine. We are an AWS Premier Tier partner with AI, DevOps, and Migration competencies. We are a growing Snowflake, GCP, and Anthropic partner, and we want to expand our partnerships even further.
We are growing fast across EMEA and the US, and we are looking for excellent people to grow with us - self-starters who would rather build something than wait to be told what to build.
Why this role exists
We've grown to where we are almost entirely organic: be it through partner account teams who refer us, existing clients who expand, or customers who tell their friends. It works. It also has a ceiling, and right now the things that would lift that ceiling have no owner.
This is the first dedicated marketing hire at Opsfleet. The mandate is to make sales measurably faster, turn face-to-face moments into pipeline, and make sure that our internal experience, knowledge, and success are well represented across the ecosystem, keeping our position as market leader.
What you'll own
01 Sales enablement
Build one collateral system: templates, service one-pagers, a refreshed master deck, a proof-point bank, case studies
Create collateral for new initiatives and partnerships as they launch, collaborate with sales
02 Event-driven pipeline generation
Own our events end to end
Build co-hosted events with AWS, Snowflake and our ISV partners
Close the loop, so every event lead is in HubSpot, attributed and followed up
03 Brand and visibility
Build a consistent, high-quality presence on LinkedIn, company page and thought leadership
Improve the website: positioning, service pages, case studies
Hold the line on brand consistency across everything we put out
How we work, and how we expect you to
We expect you to be AI-native in practice, not in theory. Our engineers build AI systems for a living. Our sales team runs on AI tooling daily. You'll be the only marketer here for a while, and the way one person covers three pillars is by using AI well.
We'll want to hear specifics. Which tools you use daily, what you've automated, what you've stopped doing manually, where AI made you faster, and just as importantly, where you decided not to trust it.
What we're looking for
Must have
5–7 years in B2B tech marketing (SaaS, software, or services) selling into technical organisations
Strong taste and content creation skills; you are experienced in bringing new messaging and offers to market
Real depth in at least one of: DevOps, platform engineering, cloud infrastructure, data, or AI. You don't need to be an engineer, but you need to hold a credible conversation with one and write copy they trust
Demonstrated sales enablement ownership. You've built collateral systems that a sales team actually adopted, not just individual assets
Hands-on event ownership, end to end
Genuine daily AI fluency, with concrete examples
Comfortable being the only marketer. Setting your own priorities, working without a playbook, and shipping
Nice to have
Experience in a services or consulting business. It's a different rhythm from product marketing, because the product is people and outcomes
Worked with cloud partner ecosystems, especially AWS: co-marketing, MDF, partner-hosted events, co-sell motions
Experience across both the Israeli and UK/European markets
Who you are
Team player, zero ego
Our sales team's success is your scoreboard.
Curious and sharp
You want to understand the business, not just the campaign.
A leader in the group
You'll have no direct reports at the start, and you'll still be expected to set direction, bring ideas, and pull people with you.

Work arrangement
Yes