Sales And Marketing Specialist

Company Description Grain Routes is a leading B2B-focused makhana (fox nuts) processing and supply company, serving domestic and international markets with premium-quality products. Operating a modern processing facility with a capacity of 100 kg per hour, the company offers scalable sourcing, processing, and private labeling solutions for brands, distributors, wholesalers, retailers, and importers. Its product portfolio includes raw phool makhana in multiple grades, roasted and flavored makhana, and comprehensive private label and contract manufacturing services. Grain Routes is committed to building reliable, quality-controlled supply chains across India and export markets, with flexible order quantities for growing brands. The company supports business growth in the healthy snacking segment through a combination of quality, scale, and dependable fulfillment.
Role Description The Sales and Marketing Specialist is a full-time, on-site role based in Delhi, India. This role is responsible for identifying and developing B2B sales opportunities, managing client relationships, and supporting the entire sales cycle from lead generation to closing. Daily activities include conducting market research, engaging with potential and existing customers, preparing proposals, and coordinating with operations teams to ensure timely and accurate order fulfillment. The specialist will develop and implement marketing initiatives, support promotional campaigns, and participate in industry events to enhance brand visibility. The role also involves maintaining sales reports, tracking performance metrics, and contributing ideas to improve sales processes and customer experience.
Qualifications
Strong Communication and Customer Service skills to interact effectively with B2B clients and internal teams.
Proven Sales experience, including lead generation, negotiation, and closing deals in a B2B environment.
Sales Management and Training capabilities to support pipeline management and guide team members or partners.
Knowledge of food, FMCG, or healthy snacking markets, preferably with experience in B2B or export-oriented sales.
Ability to analyze market data, prepare sales forecasts, and use CRM or sales tracking tools.
Bachelor’s degree in Business, Marketing, Commerce, or a related field, or equivalent practical experience.
Strong organizational skills, attention to detail, and the ability to work independently in a fast-paced environment.
Willingness to travel for client meetings, trade shows, and industry events as needed.

Work arrangement
No