Content Writer Intern

We’re Hiring: Content Writer Intern
Company: Flipcap Motion
Location: Madurai / On-site
Job Type: Internship | Full-time
About Flipcap Motion
Flipcap Motion is a creative video production and content marketing company focused on creating engaging video content that captures attention, tells compelling stories, and helps brands connect with their audiences.
We believe great content starts with a powerful idea, a strong hook, and creative storytelling. We’re looking for a Content Writer Intern who thinks creatively, understands audience psychology, and knows how to turn ordinary ideas into scroll-stopping video content.
Role Overview
As a Content Writer Intern at Flipcap Motion, you will be involved in the end-to-end creative process of developing content for advertising reels, promotional videos, brand campaigns, and social media platforms.
This role is ideal for someone who enjoys brainstorming fresh ideas, writing attention-grabbing scripts, exploring trending content formats, and participating in video shoots to bring their ideas to life.
We’re looking for a creator, not just a writer. Someone who can think of an idea, build a hook around it, write a compelling script, and contribute creatively to its execution.
Key Responsibilities
Advertising Reel Scriptwriting: Develop creative, engaging, and persuasive scripts for advertising reels, promotional videos, and brand campaigns.
Hook Development: Create powerful opening hooks within the first 3 seconds to capture attention and encourage viewers to keep watching.
Creative Ideation: Brainstorm fresh concepts, storytelling angles, content formats, and campaign ideas for different brands and industries.
Video Content Creation: Participate in video shoots and contribute to bringing written concepts to life through creative execution.
Social Media Content: Develop content ideas tailored for Instagram Reels, YouTube Shorts, and other short-form video platforms.
Audience Psychology: Understand what makes people stop scrolling, engage with content, remember a brand, and take action.
Trend Research: Identify relevant trends, viral formats, and creative opportunities that can be adapted into original brand content.
Brand Research: Understand a client's business, target audience, products, and objectives before developing content.
Storytelling & Execution: Convert marketing objectives into relatable stories, engaging narratives, and effective calls to action.
Team Collaboration: Work closely with the creative, video production, and editing teams to refine ideas and improve the final output.
Skills & Requirements
Strong creative thinking and an imaginative mindset.
Excellent writing and storytelling skills.
Ability to write engaging advertising reel scripts with strong hooks and clear messaging.
A strong understanding of Instagram Reels, short-form video content, and social media trends.
Genuine interest in advertising, marketing, filmmaking, and digital content creation.
Ability to think beyond conventional ideas and develop unique creative approaches.
Willingness to participate in on-location video shoots and contribute to content execution.
Good observation skills and an understanding of audience behaviour.
Openness to feedback, experimentation, and continuous learning.
Ability to research topics quickly and adapt writing styles to different brands.
Bonus points if you:
Have written scripts for reels, YouTube videos, advertisements, or college projects.
Create your own content or regularly experiment with video ideas.
Understand basic video storytelling, shot planning, or visual communication.
Can identify why an advertisement works and suggest ways to make it more engaging.
Prior professional experience is not mandatory. We value creativity, originality, initiative, and the ability to think of compelling content ideas.
What You’ll Learn at Flipcap Motion
How to write scripts for real-world advertising campaigns.
How to develop scroll-stopping hooks and compelling narratives.
How creative concepts are transformed into actual video productions.
How to collaborate with videographers, editors, and creative teams.
How to approach content from a brand strategy and audience engagement perspective.
How to build practical skills in advertising, storytelling, and content marketing.
Who Should Apply?
Aspiring copywriters, creative thinkers, and content creators who want hands-on experience in advertising and video content production.
If you constantly think, “This could be a great reel idea,” analyse advertisements for their hooks, or enjoy turning simple ideas into engaging stories, we’d love to hear from you.
Internship Details
Position: Content Writer Intern
Company: Flipcap Motion
Duration: 3 months
Work Mode: [On-site / Hybrid]
Joining: Immediate / As mutually agreed
How to Apply
Interested candidates can apply through LinkedIn or share their resume along with any relevant writing samples, reel scripts, content ideas, or links to videos they have created.
Application challenge: Share one creative advertising reel idea for a brand of your choice. Include a strong opening hook, a short script concept, and a call to action.
We’re more interested in how you think than how long your resume is.
Come create ideas that stop the scroll with Flipcap Motion.

Work arrangement
No