Vice President of Brand Partnerships

Company Description Kuwait Financial Intelligence Unit (KwFIU) is an independent national authority responsible for receiving, requesting, analyzing, and referring information related to suspected proceeds of crime. It focuses on funds that may be connected to, derived from, or used in money laundering or terrorism financing activities. KwFIU operates under Law No. (106) of 2013 and its amendments concerning anti-money laundering and counter-terrorism financing. The Unit collaborates with domestic and international partners to strengthen financial integrity, protect the financial system, and support regulatory and law enforcement efforts. Professionals joining KwFIU contribute to safeguarding Kuwait’s financial sector and enhancing global compliance standards.
Role Description The Vice President of Brand Partnerships is a full-time remote role responsible for shaping and advancing KwFIU’s brand presence with key institutional, governmental, and international partners. On a day-to-day basis, this role develops and oversees brand partnership strategies that align with KwFIU’s mission in anti-money laundering and counter-terrorism financing. The position involves identifying and securing strategic collaborations, leading co-branded initiatives, and ensuring consistent messaging across all partner-facing communications. The Vice President analyzes partner and stakeholder insights to refine brand positioning, supports marketing and outreach campaigns, and works closely with internal teams to integrate partnership activities into broader organizational goals. This role also monitors performance metrics, prepares executive reports, and represents KwFIU in high-level meetings, forums, and events related to brand, reputation, and stakeholder engagement.
Qualifications
Strong brand management and brand development skills, with experience designing and executing brand partnership strategies.
Marketing and customer insight skills, including the ability to analyze stakeholder needs and translate them into effective brand and engagement initiatives.
Sales and relationship-building skills, with a proven track record of establishing and maintaining strategic partnerships with diverse organizations.
Relevant experience in financial services, regulatory bodies, public sector, or international organizations focused on compliance, risk, or security is highly beneficial.
Excellent written and verbal communication skills in English; Arabic language proficiency is an advantage.
Demonstrated leadership experience managing cross-functional teams and driving projects in a remote or distributed environment.
Strong analytical, negotiation, and stakeholder management capabilities, with sound judgment and ethical decision-making.
Bachelor’s degree in Marketing, Business, Communications, International Relations, or a related field; an advanced degree or relevant professional certifications are a plus.

Work arrangement
Yes