Senior PPC Manager

Company Description Dazzle Advertising is a fully integrated creative agency that provides end-to-end event solutions and services. The team delivers corporate events, exhibitions, activations, video production, lighting and A/V equipment, and technology-driven experiences. The agency focuses on helping clients communicate their value, move their message, and engage effectively with target audiences. Dazzle Advertising is committed to creating impactful experiences and making a noticeable difference for every business it serves.
Role Description The Senior PPC Manager is a full-time, on-site role based in Bhubaneswar, responsible for planning, executing, and optimizing paid advertising campaigns across search engines and digital platforms. This position oversees keyword research, ad copy creation, bid management, and budget allocation to maximize ROI and lead generation. The role includes monitoring performance metrics, analyzing web analytics data, and preparing regular reports with actionable insights for stakeholders. The Senior PPC Manager will collaborate with the marketing and creative teams to align campaigns with broader brand strategies, coordinate landing page optimization, and ensure consistent messaging across all digital channels. This role also involves staying updated on industry trends, testing new ad formats and platforms, and mentoring junior team members involved in performance marketing.
Qualifications
Candidates should possess strong Digital Marketing and Marketing skills, with experience managing multi-channel paid campaigns.
Candidates should possess Social Media Marketing skills, including running paid social campaigns and optimizing audience targeting.
Candidates should possess Web Analytics skills, with proficiency in tools such as Google Analytics and other performance measurement platforms.
Candidates should possess Lead Generation expertise, including designing and optimizing campaigns to drive qualified inquiries and conversions.
Proven experience managing PPC campaigns (e.g., Google Ads, Meta Ads, LinkedIn Ads) with measurable results.
Strong analytical and quantitative skills, with the ability to interpret data and translate findings into clear strategies.
Effective communication and collaboration skills, with the ability to work closely with creative, sales, and event teams.
Experience in agency environments or event and experiential marketing is an advantage.
Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.

Work arrangement
Yes