Education Sales Executive – Cold Calling

About Avexha AI
Avexha AI is an AI company focused on Conversational AI, AI Agents, Automation, Data Science, and AI-powered business solutions. Our education platform helps institutions improve student recruitment, admissions, enrollment, lead nurturing, and engagement through AI-powered Enrollment CRM and Marketing Automation.
Role Overview
We are looking for a target-driven Junior Education Sales Executive – Cold Calling to expand our presence across the Indian education market.
This is a high-volume outbound calling role focused on prospecting, meaningful conversations, lead qualification, appointment setting, and follow-ups. The candidate should be comfortable making 120+ outbound calls daily, with a working expectation of 150+ calls and 80+ meaningful conversations, depending on campaign requirements.
You will connect with educational decision-makers, understand their basic needs, create interest in Avexha AI's solutions, qualify opportunities, and schedule meetings for the Business Development/Sales team.
Key Responsibilities
Cold Calling & Prospecting
Make 150+ outbound calls per day to educational institutions across India.
Aim for 80+ meaningful and relevant conversations.
Introduce Avexha AI and solutions including AI-powered Assistants, Enrollment CRM, and Marketing Automation.
Identify and connect with School Owners, Principals, Directors, Trustees, Admission Heads, Marketing Heads, Registrars, Deans, and other decision-makers.
Generate relevant leads and sales opportunities.
Lead Qualification
Understand the institution's requirements, challenges, existing processes, and level of interest.
Ask relevant questions around admissions, lead management, student recruitment, enrollment, and marketing automation.
Identify qualified prospects and accurately capture their details and requirements in the CRM.
Appointment Setting
Convert qualified conversations into sales meetings, discovery calls, and product demonstrations.
Schedule meetings with the appropriate Sales team member.
Share relevant prospect information and conversation context with the Sales team.
Follow up to improve meeting attendance and reduce no-shows.
Objection Handling
Handle common objections around interest, timing, existing solutions, pricing, and need.
Listen carefully, ask relevant questions, respond professionally, and keep suitable conversations moving forward.
Learn from recurring objections and continuously improve the calling approach.
Follow-ups & Lead Nurturing
Follow up with interested prospects at agreed times.
Re-engage prospects who requested information or were previously unavailable.
Maintain structured follow-up schedules and ensure qualified leads are not lost due to delayed follow-up.
CRM & Data Management
Record call outcomes, lead status, requirements, objections, and follow-up actions accurately.
Maintain updated prospect information and clean calling databases.
Ensure the Sales team receives complete and accurate information for qualified opportunities.
Sales Team Collaboration
Work closely with Business Development Executives, Sales Managers, and senior Sales team members.
Share prospect feedback, requirements, objections, and competitor information.
Support leads generated through campaigns, webinars, events, and other marketing activities.
Product & Market Understanding
Develop a working understanding of Avexha AI's AI Assistants, Enrollment CRM, and Marketing Automation solutions.
Understand common education-sector challenges related to enquiries, admissions, lead follow-up, student engagement, and enrollment.
Clearly communicate relevant solution benefits during initial conversations.
Performance & Target Achievement
Consistently achieve daily, weekly, and monthly calling and lead-generation targets.
Maintain required call volumes while prioritizing meaningful conversations and quality engagement.
Work toward KPIs including calls, meaningful conversations, qualified leads, appointments, follow-ups, and meeting conversions.
Target Customers
School Groups & Chains
Colleges
Universities
Higher Education Institutions
Coaching Institutes
Vocational Training Institutions
Educational Trusts
EdTech Companies
Mandatory Requirements
1–2 years of experience in cold calling, telecalling, inside sales, lead generation, business development, or a similar role.
Freshers with excellent communication skills and a strong interest in sales may also be considered.
Willingness and ability to make 150+ outbound calls per day and work toward 80+ meaningful conversations.
Strong verbal communication and confidence in speaking with new prospects and senior stakeholders.
Ability to understand requirements, qualify leads, handle basic objections, and maintain disciplined follow-ups.
Comfortable using CRM systems, spreadsheets, calling tools, or willing to learn.
Good English communication; Hindi and/or other Indian languages will be an advantage.
Willingness to learn AI, SaaS, CRM, EdTech, and education technology.
Skills Required
Cold Calling & Prospecting
Clear and confident verbal communication
Active listening and meaningful conversation
Objection handling
Lead qualification
Appointment setting
Follow-up discipline
Target orientation and persistence
CRM and sales-tool proficiency
Learning agility
What to Expect
A high-energy, calling-intensive sales environment.
150+ outbound calls per working day, with emphasis on quality conversations.
Regular interaction with education-sector decision-makers across India.
Rejection as a normal part of the sales process.
Performance measurement through calls, conversations, qualified leads, appointments, follow-ups, and conversions.
Exposure to AI, SaaS, EdTech, CRM, Marketing Automation, and B2B technology sales.
Coaching and learning from experienced Sales/Business Development professionals.
Opportunity to grow from Cold Calling/Inside Sales into Business Development and full-cycle Sales based on performance.
Occasional support for webinars, events, campaigns, and other sales activities.
Preferred Qualifications
Experience in telecalling, cold calling, inside sales, lead generation, or B2B sales.
Exposure to schools, colleges, universities, coaching institutes, or EdTech.
Experience with CRM or lead-management platforms.
Basic understanding of SaaS, AI, CRM, or technology solutions.
Experience in a startup or target-driven environment.
Demonstrated high-volume calling and appointment-setting performance.
Ideal Candidate Profile
We are looking for a confident, energetic, persistent, and target-driven individual who enjoys speaking with people and is comfortable initiating conversations with new prospects.
The ideal candidate can maintain high calling activity without compromising conversation quality, listen actively, ask the right questions, identify genuine opportunities, handle basic objections, set relevant meetings, and follow up consistently.
If you want to build a career in B2B Sales, Education Technology, AI, and SaaS and are ready to learn, perform, and grow, this role is for you.

Work arrangement
Yes