Social Media Content Creator

Company Description Scrappy Innovations Private Limited is a Kerala-based waste management and service solutions company founded in 2020, focused on redefining how waste is handled and resources are used. Headquartered in Malappuram, Wandoor, the company promotes a cleaner, greener, and more sustainable future through innovative products, on-demand services, and digital platforms. Scrappy Innovations is recognized for its strong commitment to sustainability and community impact. As a registered Service Provider Agency under the Kerala Suchitwa Mission, the company supplies eco-friendly products with government subsidies across Kerala. This recognition highlights its reliability, transparency, and alignment with the state’s vision of a zero-waste society.
Role Description The Social Media Content Creator is a part-time remote role responsible for developing engaging content that promotes Scrappy Innovations’ sustainability mission and services across social media platforms. Day-to-day activities include planning and creating posts, short videos, stories, and reels tailored for platforms such as Instagram, Facebook, and LinkedIn. The role involves writing clear, compelling captions, designing basic visual assets, and repurposing content for different formats and audiences. The Social Media Content Creator will collaborate with internal teams to understand ongoing initiatives, schedule and publish content, and respond to audience interactions in a timely and professional manner. The role also includes monitoring performance metrics, identifying trends, and suggesting content ideas that increase reach, engagement, and brand awareness.
Qualifications
Ability to plan and produce social media content, including posts, stories, and short-form video tailored to platform-specific audiences.
Strong writing skills for captions and short copy, with the ability to maintain a clear, consistent brand voice focused on sustainability and community impact.
Basic design and visual content skills (e.g., using Canva or similar tools) to create simple graphics, layouts, and social media creatives.
Familiarity with social media platforms (Instagram, Facebook, LinkedIn, YouTube) and best practices for posting, hashtags, and audience engagement.
Ability to analyze social media performance metrics and use insights to refine content ideas and posting strategies.
Strong organizational and time-management skills to handle a part-time workload and meet deadlines in a remote setting.
Comfort collaborating with cross-functional teams and receiving feedback to improve content quality and relevance.
Genuine interest in sustainability, waste management, and environmental issues; prior experience in impact-driven or social sector communication is an added advantage.
Relevant coursework or experience in marketing, communications, media, design, or a related field is preferred but not mandatory.

Work arrangement
Yes