Marketing Content Specialist

Company: Options Executive Search
Website: Visit Website
LinkedIn: Visit LinkedIn
Business Type: Startup
Company Type: Product
Business Model: B2B
Funding Stage: Series B
Industry: Media/Publishing/Gaming
Salary Range: ₹ 10-20 Lacs PA
Job Description
This is a Permanent Role with an Premium Client Of Options Executive Search in Media/Publishing/Gaming domain with an excellent GROWTH PATH, which most companies miss.
Job description: Content Marketer (Bangalore)
About The Client
Our client is a growth-stage B2B SaaS company that builds a digital games and engagement platform used by publishers, brands, educators and corporate teams. Its customers are almost entirely international, mainly in Europe and the US, and the company has dual headquarters in San Francisco and Bangalore. The Bangalore team works out of a co-working office. The business and marketing team is small (around ten people), so marketing hires get real ownership, close access to the founders, and room to build the function rather than just run it.
About The Role
As a content marketer at our client, you will create excellent content pieces (blogs, social media, web content, video content) targeted at the client’s international customers and community. Your content will reach tens of thousands of influential people, using the great brand the client already has. You will be an integral part of the marketing team.
What You’ll Do
Create compelling marketing content and collateral that communicates the platform’s value, features, use cases, and customer benefits
Plan and execute multi-channel content campaigns across audiences and regions to drive awareness, engagement, traffic, and product adoption
Write high-quality, SEO- and AEO-friendly content for blogs, newsletters, landing pages, outreach campaigns, brochures and other channels
Own the social media content calendar and ensure timely, consistent, and on-brand content delivery
Collaborate with product, design, sales, and marketing teams to turn product insights and customer stories into engaging content
Support events and campaigns with relevant presentations, one-pagers, promotional assets, and other collateral
Build and engage communities of puzzle creators, enthusiasts, educators, and businesses using the platform
Track content and campaign performance using relevant analytics tools and optimize based on data and experimentation
Monitor customer needs, industry trends, competitors, and content opportunities to keep messaging relevant and differentiated
What We’re Looking For
Excellent English writing, copy-editing, and proofreading skills, with strong command of grammar and tone
A personal interest in puzzles: crosswords, sudokus, jigsaws or any other kind
Ideally, 2 years of experience in content marketing, ideally at a B2B tech startup. More experience is welcome.
Creative, detail-oriented, organized, and hands-on, with a strong eye for quality
Adaptable, proactive, and eager to learn in a fast-paced startup environment
Proficiency with marketing and content tools such as WordPress, HubSpot, Ahrefs or Semrush, and Google Ads
International exposure or knowledge of multiple languages
Ability to work effectively with AI tools, but not be completely dependent on them
Benefits
Salary comparable to that of Tech MNCs and commensurate with experience
Annual bonus based on individual and company performance
Employee and family health insurance cover for Rs. 5 lakhs per year
Exposure to international markets
Excellent work culture (supportive, collaborative, autonomy, mentorship, fun, team, learning environment for professional development)
High-quality team, work with the best
Growth Paths
This role is a great gateway to a career in content, marketing and possibly sales roles. You can expect to work on fast-paced and innovative projects with a world-class team. The client is based out of a WeWork office in Bangalore. This is a great opportunity for someone who wants to get into a product management role. As a creative team, they work closely together in the office, and work-from-office all days of the week is required.

Work arrangement
No