Digital Marketing Manager

Job Title: Digital Marketing Manager
Location: Isckon, Ahmedabad
Working Hours: 10:30 AM to 7 PM
Job Overview
We are looking for a creative and result-oriented Social Media Manager to manage our digital presence, create engaging content, and execute marketing initiatives to promote Skill College’s academic programs, student activities, and brand awareness.
Key Responsibilities
Manage and maintain social media platforms, including Instagram, Facebook, LinkedIn, and YouTube.
Plan and execute social media calendars aligned with marketing objectives.
Create engaging content, including posts, reels, stories, captions, and promotional creatives.
Coordinate with the design, video editing, academic, and admission teams to develop relevant content.
Execute digital marketing campaigns to promote courses, admissions, events, and institutional activities.
Monitor social media engagement, reach, impressions, and campaign performance.
Analyze digital marketing metrics and prepare regular performance reports.
Identify emerging social media trends and implement suitable strategies to improve engagement.
Support lead generation and student outreach campaigns through digital channels.
Ensure consistent brand communication across all digital platforms.
Manage paid ads in multiple platforms like meta, google, linkedin as per the requirement and bring in relevant leads for admission.
Knowledge of gtag, Google analytics, GMB, google console tools is required.
Work with influencers to do influencer marketing.
Required Skills And Qualifications
Bachelor’s or Master’s degree (preferred)
1–3 years of experience in social media management or digital marketing.
Good knowledge of social media platforms, content planning, and digital marketing strategies.
Understanding of SEO, paid advertising, audience targeting, and analytics.
Creative thinking, attention to detail, and the ability to manage multiple tasks.
Knowledge of Instagram Insights, Meta Business Suite, Google Analytics, or similar tools will be an advantage.
Apply Now
Email: hr@skill.college
WhatsApp: 9909990567 / 9909990482

Work arrangement
No